Customer Development Fireside Chat
Steve Blank
JULY 7, 2009
luck… and as one of Steve Blank’s posts today mentioned, you can’t test hypotheses from within your building. Blog at WordPress.com.
Steve Blank
JULY 7, 2009
luck… and as one of Steve Blank’s posts today mentioned, you can’t test hypotheses from within your building. Blog at WordPress.com.
Steve Blank
SEPTEMBER 7, 2009
This post describes how following the traditional product development can lead to a “startup death spiral. In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Steve Blank
MARCH 19, 2009
When I went through their financials as part of my due diligence I realized that if they ditched their low margin disk drive products, it wouldn’t take much to make them a profitable company. They had an existing distribution channel and their dealers and customers thought they knew who the company was and what it stood for.
Steve Blank
SEPTEMBER 14, 2009
Posted on September 14, 2009 by steveblank Over the last 30 years Wall Street’s appetite for technology stocks have changed radically – swinging between unbridled enthusiasm to believing they’re all toxic. Tech acquisitions went crazy at the same time the IPO market did. 3) invest in and take equity stakes in exchange for capital.
Steve Blank
AUGUST 13, 2009
It took me 8 startups and 21 years to get it right, (and one can argue success was due to the Internet bubble rather then any brilliance.) This mantra of talking to customers and iterating the product is the basis of the Lean Startup Methodology that Eric Ries has been evangelizing and I’ve been teaching at U.C. I was an idiot.
Steve Blank
DECEMBER 7, 2009
Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. See part one for the first time it happened. This time it was serious. Are These Your Slides?
Steve Blank
APRIL 9, 2009
competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. And our Director of Technical Marketing was superb at understanding customer needs and communicating them to engineering. It will cost you your job.”
Let's personalize your content