Customer Development SEM Startup 
Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Three to six months after first customer ship, if Sales starts missing its numbers, the board gets concerned.
Both Sides of the Table
MARCH 11, 2011
Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
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Steve Blank
APRIL 30, 2009
Many thanks, you’ve changed my startup a hundred times already. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) But the rest; sales, marketing, bus dev is actually customer development that the founder needs to understand. Keep ‘em coming.
VC Cafe
AUGUST 16, 2013
On one hand, it''s never been easier to launch a startup. This post covers how to smart start your startup and maximize the chances of achieving product-market fit. [[ This is a content summary only. On the other hand, the chances of success seem to be ever decreasing. Visit my website for full links, other content, and more! ]].
Steve Blank
DECEMBER 7, 2010
I’ve introduced a new class at Stanford to teach engineers, scientists and other professionals how startups really get built. In contrast, startups search for a business model. (Or Or more accurately, startups are a temporary organization designed to search for a scalable and repeatable business model.)
Startup Lessons Learned
SEPTEMBER 7, 2008
Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Can this methodology be used for startups that are not exclusively about software?
Startup Lessons Learned
SEPTEMBER 13, 2008
Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Only much later did I realize that this was an application of customer development to online marketing.
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