Occam's Razor

JULY 22, 2013

For example AIDA is from the siloed lens of Marketing (and full disclosure, I humbly believe serves company's own selfish perspective). Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. We don't think about our marketing expansively enough.

Framework 164

Framework Marketing Metrics Audience 164

Startup Professionals Musings

NOVEMBER 8, 2017

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate.

Global 136

Global North America Intellectual Property Offshore 136

Duct Tape Marketing

SEPTEMBER 8, 2017

Top 7 Mistakes That Kill Your Ads Conversion in 2017 written by Guest Post read more at Duct Tape Marketing. People notice marketing mistakes right along, discussing and criticizing brands for them. Failures become those signposts indicating the way to effective marketing. Link product to a high-involvement issue.

Conversion 54

Conversion Advertising Audience Social Media 54

Startup Professionals Musings

NOVEMBER 21, 2013

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate.

Global 244

Global North America Intellectual Property Entrepreneur 244

crowdSPRING Blog

SEPTEMBER 17, 2018

Great product packaging design is the first tangible experience your customer has with your product. In many cases, it’s what draws them to your product in the first place. Product packaging can make or break product sales. This includes your company’s name and logo design.

Design 50

Design Product Social Media Curation 50

Startup Professionals Musings

AUGUST 20, 2011

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate.

Global 258

Global North America Intellectual Property Offshore 258

crowdSPRING Blog

JANUARY 26, 2010

The name of your company and your logo are two creative elements of your brand, but your brand is much more than the name and logo. A brand is the sum total of the experience your prospects and customers have with your company. A Brand Should Have A Good Name and Logo.

Naming 123

Naming Social Media Advertising Small Business 123

Startup Professionals Musings

APRIL 18, 2015

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as glocalization , means you have to design and deliver global solutions that have total relevance to every local market in which you operate.

Global 120

Global North America Intellectual Property Offshore 120

Startup Professionals Musings

OCTOBER 13, 2012

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate.

North America 260

North America Intellectual Property Marketing Offshore 260

Duct Tape Marketing

DECEMBER 1, 2022

Finding Your Voice And Using It To Make Ridiculously Good Content written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Ann Handley. In this episode of the Duct Tape Marketing Podcast , I interview Ann Handley. Take The Marketing Assessment: Like this show? 24:38] What would E.B.

Charlotte 86

Charlotte Audience Technical Review Chicago 86

ConversionXL

NOVEMBER 5, 2019

This article highlights what a vendor-agnostic tag manager product, Tealium iQ , brings to the table. Tealium iQ is a feature-rich product that also has a unique angle to tag management compared to the market-dominating products. One Tealium iQ user, like a consultant, can have access to multiple customer Accounts.

API 55

API Analytics Web Naming 55

ConversionXL

NOVEMBER 5, 2019

This article highlights what a vendor-agnostic tag manager product, Tealium iQ , brings to the table. Tealium iQ is a feature-rich product that also has a unique angle to tag management compared to the market-dominating products. One Tealium iQ user, like a consultant, can have access to multiple customer Accounts.

API 54

API Analytics Web Naming 54

infochachkie.com

DECEMBER 5, 2011

Thus, join the ranks of Yahoo, Google, Amazon, eBay, Cisco and Microsoft and focus your limited time and resources on perfecting your customer value proposition, not on devising an ideal company name. When selecting your company and product names, consider the following: Uniquely Familiar. Intuitive URL. Avoid Hyphens.

Naming 40

Naming Technical Review Product Product Name 40

Startup Professionals Musings

JULY 5, 2010

Entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, popularly known as “glocalization.” That means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Reinforce your brand in international markets.

North America 223

North America Intellectual Property Offshore Startup 223

YoungUpstarts

MAY 5, 2015

It is also significant for aspiring entrepreneurs that have a desire to succeed on a global scale. But in order to ensure that the 70 million customers it serves every day are treated with cultural respect, this fast food giant entrusts regional responsibilities to local managers. Examples of cultural understanding.

Samoa 100

Samoa New Zealand Fiji Germany 100

ConversionXL

NOVEMBER 11, 2015

You can add a custom goal right in the code, and it automatically shows up on the report – you don’t need to create the goal first. Adobe Analytics is part of Adobe’s Marketing Suite, and it’s a powerful platform. Account managers can tier customers. It opens the door for detailed analysis.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

www.rhymer.com

DECEMBER 5, 2011

For example, business names (trade names) such as GENERAL NUTRITION, SPORTSMANS WAREHOUSE, BURGER WORLD, and PETSMART communicate immediately what is at issue. On the other hand, if you are naming an additional product in an established business, the product name need not necessarily communicate what it is.

Naming 40

Naming Web Product Kentucky 40