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How They Make Money: Majority of Kayak’s revenue actually comes from advertising on their site (55%), not leadgeneration or referral fees to travel suppliers as you might think (more on this below). paying for travel data from ITA or others (customers acquisition spend is not included in COGS). Series A-1 Preferred.
In my own portfolio I have companies that are generally perceived to be extremely successful with high profile customers and lots of sales…but they just happen to have a liquidationpreference ladder of $25 million! original post can be found on Quora @ : [link] *.
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