The Startup Magazine

DECEMBER 12, 2024

By avoiding common mistakes, startups can build a great foundation for growth and customer engagement. Having inconsistent logos, mismatched color schemes, and vague messaging is confusing to potential customers and can erode trust. When they do this this they are potentially missing out on organic traffic.

Social Media 155

Social Media Reputation Startup SEO 155

Startup Professionals Musings

MARCH 26, 2022

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. They do it because engaged customers become loyal advocates and buyers. It’s a dynamic customer environment out there. Innovate; don’t perfect.

Customer 267

Customer Technical Review Social Media Partner 267

Startup Professionals Musings

MAY 24, 2020

Every company and startups needs marketing experts, who are skilled and knowledgeable in the development of marketing programs, content creation, lead generation, and the utilization of social media. This world changes rapidly, and needs a professional with experience in digital and conventional media to keep up.

Startup 410

Startup Angel Investor Social Media LLC 410

Startup Professionals Musings

JANUARY 6, 2021

Every new business I know dreams of building momentum in their business, where growth continues to increase, customers become your best advocates, and employee motivation is high. Unfortunately, with limited resources, this isn’t possible, and it frustrates customers and the team. Focus first on finding more of the right customers.

Technical Review 400

Technical Review Technical Cofounder Advisory Board Cofounder 400

Startup Professionals Musings

JUNE 2, 2021

I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience. Features, availability, and brand are just the price of entry.

Software Review 355

Software Review Algorithm Global IPO 355

Startup Professionals Musings

JULY 13, 2022

You may feel good when that first burst of customers arrives, but don’t assume that “ word of mouth ” and those early adopters will grow your business to match your dreams of success. In these days of global competition via multiple channels, you need continuous marketing to find more customers. They won’t find you.

Technical Review 355

Technical Review Social Media Channel Flash 355

Startup Professionals Musings

OCTOBER 30, 2020

Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. I suggest looking for painful problems to solve, rather than “easier to use” or “nice to have” solutions, for customers with money. Collaborate with customers to tune your solution.

Merger 386

Merger Acquisition Software Review Social Media 386

Startup Professionals Musings

NOVEMBER 28, 2020

Building a minimum viable product, with customer validation. Establishing your brand with interactive social media. Early customer feedback will position your solution, and help you make pivots before critical time and money are lost. The cost of social media done well is low.

Intellectual Property 404

Intellectual Property Startup Angel Groups Social Media 404

Startup Professionals Musings

JUNE 11, 2023

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities.

Social Media 328

Social Media Customer Media Employee 328

Startup Professionals Musings

JANUARY 24, 2021

Others schedule exhaustive training sessions for everyone on the team, including showcase customers, to make sure that everyone paints a consistent picture. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Traction in the marketplace.

Technical Review 379

Technical Review Due Diligence Term Sheet Bankruptcy 379

Startup Professionals Musings

MAY 1, 2022

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. How many customers will have any idea what this means to them? You need to clearly convey what makes your startup the only choice for your customers.

Marketing 353

Marketing Technical Review Social Media Technology 353

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Manage customer service. Marketing and sales to Gen-Y customers. Yet credible reports on current trends tell us just the opposite.

Advisory Board 368

Advisory Board Dividend Angel Investor Cofounder 368

Steve Blank

SEPTEMBER 17, 2024

Finding a customer for your product in the Department of Defense is hard: Who should you talk to? Looking for DoD customers How do you know if they have money to spend on your product? They have published links to DoD organizations here , even listing DoD social media accounts. How do you get their attention?

Programming 249

Programming Customer Portfolio Government 249

Steve Blank

APRIL 4, 2023

We’ve seen this effect in social media when it was people who were manipulating beliefs. I’ve lived through the revolutions in telecom, life sciences, social media, etc., and watched as new industries, markets and customers created literally overnight. But that’s not all.

ChatGPT 424

ChatGPT Artificial Inteligence Intellectual Property API 424

Startup Professionals Musings

APRIL 11, 2020

Many passionate entrepreneurs fight to add more features into their new products and services, assuming that more function will make the solution more appealing to more customers. Focus is the art of limiting your scope to the key function that really matters for the majority of customers.

Startup 424

Startup Bandwidth Distribution Agile 424

Startup Professionals Musings

FEBRUARY 7, 2021

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In the interim, I recommend you use advisors, social media, and the Internet to find your alter-ego.

Technical Review 341

Technical Review Social Media Startup Internet 341

Startup Professionals Musings

DECEMBER 30, 2020

With information overload due to the Internet, you need to find your customers, rather than assume they will find you. That first burst of customers via word-of-mouth or a viral video won’t sustain your growth. Start with a range of platforms, including social media, advertising, and a great website.

Intellectual Property 432

Intellectual Property Entrepreneur Technical Review Angel Investor 432

Startup Professionals Musings

JULY 25, 2021

It takes a long time and lots of effort to overcome existing momentum, and both investors and customers want to see results on a small scale in their lifetime, before they line up to join the movement. Look for sizable customer populations unattractive to incumbents. Pitch your innovation against today’s market. Marty Zwilling.

Non-Compete 394

Non-Compete Technical Review Forecast Social Media 394

The Startup Magazine

JULY 28, 2024

Link Image – CC0 License Social Media The first thing that we’re going to say is that you need to be keeping up to date with social media. Social media is your best friend when it comes to marketing your business online as it’s one of the first impressions that people get of your business.

Social Media 157

Social Media Web Development Media Developer 157

Startup Professionals Musings

FEBRUARY 20, 2023

Every company and startups needs marketing experts, who are skilled and knowledgeable in the development of marketing programs, content creation, lead generation, and the utilization of social media. This world changes rapidly, and needs a professional with experience in digital and conventional media to keep up.

Angel Investor 267

Angel Investor Social Media LLC Viral 267

The Startup Magazine

NOVEMBER 6, 2024

Delegating tasks that don’t require the entrepreneur’s direct expertise, such as administrative duties or customer support, frees up time for focusing on core activities like business development and strategic planning. These tools sync across multiple devices, providing constant access to schedules whether on-site or remote.

Management 158

Management Entrepreneur Technical Review Dilution 158

Startup Professionals Musings

OCTOBER 6, 2023

Others schedule exhaustive training sessions for everyone on the team, including showcase customers, to make sure that everyone paints a consistent picture. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Traction in the marketplace.

Technical Review 296

Technical Review Due Diligence Term Sheet Bankruptcy 296

Startup Professionals Musings

MARCH 14, 2021

Build a connection to your product, and leverage the momentum into more social contracts and bigger congregations. Use social media to generate emotion. Social media is central to the creation of a social contract because it serves as an emotional beacon, and helps to fuel the invention of illogical leaps.

Marketing 317

Marketing Social Media Affiliate Viral 317

Startup Professionals Musings

SEPTEMBER 17, 2021

Yet in this age when customers have a thousand alternatives, and are overwhelmed by a multitude of messages, sales efforts can make or break a business. In fact, I believe modern entrepreneurs need to be super sales people, in the most positive sense, to their team as well as customers. You and the customer have to be on the same side.

Sales 348

Sales Startup Bootstrapping Technical Review 348

Startup Professionals Musings

OCTOBER 26, 2022

With social media and smart phone apps, real product information spreads at astounding speeds. Today’s customers are much more proactive in going online for the latest information, rather than simply reacting to the “push” messages that businesses traditionally use to drive commerce. A strategy of speedy execution is required.

Agile 379

Agile Technical Review Leadership Social Media 379

The Startup Magazine

FEBRUARY 7, 2025

It’s not just about moving goods but also about optimizing routes and providing exceptional customer service. Leveraging digital marketing tools, including social media and industry networks, enhances visibility and helps attract new clients.

Developer 130

Developer Technical Review Software Review Reputation 130

Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. As you grow, so will your team and customers. Driven to reduce personal hardship and suffering.

Technical Review 357

Technical Review Green Social Media Lean 357

Startup Professionals Musings

AUGUST 17, 2022

Make rational and positive contributions on social media. Use social media to show a positive presence, communicate with people in similar positions, and build relationships with people who can help you. Recognize the need to appeal to a diverse audience. Increase the scope and credibility of your connections.

Leadership 304

Leadership Technical Review Social Media Global 304

Startup Professionals Musings

DECEMBER 20, 2021

With real-time online reviews and feedback via the Internet, and instant relationships via social media, a voice from the top that is inconsistent with what is heard from the firing line defines a dysfunctional and noncompetitive company for today’s customer. Thus team makeup is the critical success factor.

Developer 387

Developer Startup Social Media Internet 387

Startup Professionals Musings

MARCH 19, 2022

Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success. In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology. Maximize online referrals and positive service reviews.

Technical Review 303

Technical Review Social Media Metrics Media 303

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Use non-fuzzy terms to quantify customer value. Provide specifics on the customer business model. Budget time and dollars for each.

Business Plan 423

Business Plan Product Intellectual Property Elevator Pitch 423

Rembrandt Communications

SEPTEMBER 1, 2022

When was the last time you reviewed everything going on at your business including your website content, sales funnels, customer service processes, delivery materials, social media, online analytics, and more? Take the time to review all of the messaging, products and services you provide potential and current customers.

Sales 246

Sales Social Media Analytics Public Relations 246

Startup Professionals Musings

APRIL 16, 2022

by Donna Cutting, who is a globally-recognized guru on employee culture and optimizing customer service. In my experience, a healthy team is a prerequisite for a thriving business, innovation to meet market needs, and high customer loyalty. The recent pandemic and remote team members have made the focus on social even more critical.

Technical Review 353

Technical Review Cofounder Employee Global 353

Startup Professionals Musings

NOVEMBER 18, 2022

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Relationships are a function of customer culture.

Technical Review 247

Technical Review Social Media Media Matching 247

Startup Professionals Musings

MARCH 12, 2022

With today’s worldwide Internet and social media, your brand impact is not set by what you say, but by numbers of followers, influencers, and satisfied customers. Just be aware that building your customer base first requires deep pockets, or many investors.

Valuation 368

Valuation Technical Review Due Diligence Angel Investor 368

Startup Professionals Musings

MARCH 4, 2023

I recommend that every entrepreneur and small business investigate and implement as many as possible of his seven new business force multipliers that I will paraphrase here: Information sharing through social media networks. Nurture dedicated customer advocates and fans.

Silicon Valley 265

Silicon Valley Flash Social Media Software Review 265

Startup Professionals Musings

JANUARY 12, 2022

A broad attack will likely confuse potential customers, and will spread your resources too thin to satisfy any. I’m sure you have all heard of a highly promising startup that failed due to lack of inventory or non-existent customer support. Focus on one key objective rather than a broad global win.

Technical Review 313

Technical Review Marketing Social Media Leadership 313