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6 Keys to Attracting Customers Based On Social Needs

Startup Professionals Musings

Yet, these days, I am seeing overwhelming evidence that customer buying decisions, especially with consumers, are often based on emotional and psychological factors , including passions from others, your experience, and social relationships. Nurture relationships with popular social influencers.

Customer 432
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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices. Don’t take shortcuts on these.

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6 Key Principles For Inducing Customers To Buy Today

Startup Professionals Musings

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. Authority – the guiding light. Marty Zwilling.

Customer 306
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10 Key Elements Of An Open Leadership Framework Today

Startup Professionals Musings

The pervasiveness of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “open leadership.” Employees can share best practices with customers on social network platforms and customers can help each other.

Framework 397
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I hate MVPs. So do your customers. Make it SLC instead.

A Smart Bear: Startups and Marketing for Geeks

Product teams have been repeating the MVP (Minimum Viable Product) mantra for a decade now, without re-evaluating whether it’s the right way to maximize learning while pleasing the customer. It’s selfish and it hurts customers. The problem is that customers hate MVPs. Customers want great products they can use now.

Customer 336
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. Social Integration/Viral Outreach - are you integrating in some way with social networks? Ticket tracking?

Developer 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. Social Integration/Viral Outreach - are you integrating in some way with social networks? Ticket tracking?

Developer 384