SoCal CTO

MAY 21, 2012

Evolving Role of Social Networks for Startups In this talk, Tony traces the evolution of how startups have leveraged social networks and social media as part of their solutions over the past ten years. What is our lifetime customer value and how can we drive that up? What is our viral spread coefficient?

Fractional CTO 175

Fractional CTO CTO Hire Startup Social Network 175

Version One Ventures

SEPTEMBER 19, 2012

Generally speaking, there are two ways (and only two ways) to scale a business to hit that $100 million threshold: Your business has a high Life Time Value (LTV) per user, giving you the freedom to spend a significant amount of money in customer acquisition. High LTV can usually be found in transactional or subscription businesses.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

The Next Web

DECEMBER 4, 2013

Starting out, you can’t hit every network and outlet full-force. Locate your core customers, and prioritize your efforts to reach them where they are. Zappos has found great success by keeping social media responsibilities horizontal and flexible. Prioritize social networks. Startup Example: Cloudera.

Social Media 158

Social Media Media Viral Startup 158

YoungUpstarts

JUNE 21, 2013

This guide is intended to ensure that your small business doesn’t miss out on any of the customers who can be reached by a thorough marketing campaign: Digital. If you choose not to hire a professional web developer for your site design, consider some of the business websites that you have visited as a customer.

Marketing 153

Marketing Startup Technical Review Viral 153

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. Customer Acquisition. At the highest level you’ll obviously want to track how many customers your adding every month (and for some businesses that have hit scale this is measured on a daily basis).

Metrics 346

Metrics Startup Acquisition SEM 346

YoungUpstarts

SEPTEMBER 15, 2011

The BBM SDK allows very unique social features to existing and new applications, including the ability to distribute and share applications virally through BB. Over 35,000 applications available on App World (Note: as you know, App World is just one distribution channel where customers can download applications). •

Developer 207

Developer Asia Thailand Singapore 207

Both Sides of the Table

MAY 23, 2012

The movie, “The Social Network” might have had more of an impact on creating future entrepreneurs than any other event of the past 5 years. Try charging customers for your product when you have 12 competitors giving the product away free finances by $20 million of VC. Thank you, Aaron Sorkin! The Exit Problem.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product.

API 167

API Viral Startup Retention 167

Version One Ventures

OCTOBER 18, 2012

Category leaders do very well, while the #2, 3, 4… players struggle to attract customers and financing. This trend is particularly true in markets that are highly susceptible to network effects, such as online auctions and social networks. However, now individual employees get the ball rolling by using a product.

IP 163

IP Technical Review B2C Social Network 163

YoungUpstarts

MARCH 27, 2012

More and more businesses these days are catching on to the fact that social media is kind of a big deal. Customers expect to be able to connect with brands they care about, and those who do this well can enjoy the benefits of what social media can do. According to CBS News , 45% of retailers are active on social media.

Social Media 202

Social Media Media Small Business Reputation 202

VC Cafe

MARCH 16, 2025

In addition to search, shopping and customer support are changing too. Conversational commerce is rising with AI chatbots and voice assistants becoming integral to customer journeys. Personalisation is increasing across the board. Few free growth channels remain, and incumbents often own or clog the major avenues.

Technical Review 78

Technical Review B2C Generative AI IPO 78

View from Seed

AUGUST 30, 2016

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. What’s the ARPU of a business on a social network? Next-Gen Networking. 2029 Stierlin Court. 1 Hacker Way.

Social Media 185

Social Media B2B North America Media 185

SoCal CTO

JUNE 15, 2011

Instead, I want to look at how they've integrated themselves with Facebook and particularly how they engage users to help viral spread. Later in this post, I'll talk about some of the downside of how they've made this viral. Primary Interaction - Social Interaction Okay, my profile is complete, now what?

Viral 331

Viral Startup Networking Social Network 331

SoCal CTO

JUNE 15, 2011

Instead, I want to look at how they've integrated themselves with Facebook and particularly how they engage users to help viral spread. Later in this post, I'll talk about some of the downside of how they've made this viral. Primary Interaction - Social Interaction Okay, my profile is complete, now what?

Viral 323

Viral Startup Networking Social Network 323

The Next Web

AUGUST 19, 2013

Step 1: Figure out the LTV (customer lifetime value). LTV is how much money you can make from an average customer during his or her purchasing lifetime with you. LTV is how much money you can make from an average customer during his or her purchasing lifetime with you. LTV ­ CAC = ROI. CAC is tricky.

Belarus 137

Belarus Viral Channel Startup 137

YoungUpstarts

DECEMBER 5, 2012

Widespread global availability of free or low-cost web access, easy-to-use social tools, and algorithms by companies like Klout and PeerIndex have also resulted in an “influence revolution” According to Schaefer, the rules of online influence are affected by several factors: 1. Having a strategy. Reaching relevant influencers.

Technical Review 160

Technical Review Singapore Algorithm Social Media 160

Up and Running

JULY 10, 2017

To determine whether freemium is right for you, do the simple math: Figure out how many paying customers you need to run the company. If you charge every user $50 and spend $10K to pay the business bills, you need at least 200 customers to break even. In our example, it’s 20K non-paying customers.

Startup 110

Startup Non-Compete Viral Software Review 110

The Next Web

DECEMBER 2, 2013

Oftentimes, the biggest costs with a product like Shopify come down to the decision-making process involved with the customer and product development expenditure,” explains Mathews. The issue with building a product like Shopify is that it required seven years of iteration and feature roll-outs based on customer feedback and experimentation.

Cost 168

Cost San Francisco New York City Ruby 168

mashable.com

SEPTEMBER 29, 2010

a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re. And because huge customer bases are used to it trust it. San Diego, California) Jobs Comentum is a dynamic and cutting edge company.Be What will you find here?

Web 111

Web Design Social Media PHP 111

Mike Michalowicz

FEBRUARY 11, 2013

Social Media Marketing Strategies. Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Thank loyal customers, retweet their tweets, and even host fundraisers.

Small Business 167

Small Business Marketing PR Social Media 167

mashable.com

OCTOBER 27, 2010

There are also tons of tools for creating your own microsites, Facebook apps, social networks, blogs and more. The fee schedule may also differ between agencies — some charge a subscription fee, others charge a one-time flat rate per app and still others will customize a quote based on your specifications.

Small Business 104

Small Business Technical Review Social Media Software Review 104

mashable.com

SEPTEMBER 29, 2010

Depends entirely on the company, product or service, market, and customer base/demographics; there is no "correct" solution for every situation, but there are professional and successful solutions for every visual communication. And because huge customer bases are used to it trust it. What will you find here?

Web 111

Web Design Social Media Software Review 111

mashable.com

OCTOBER 27, 2010

Topics are divided into IT, marketing, sales, finance, customer service, operations and human resources sections, which makes it easy to search for the latest discussions on your interest area. EFactor The authors of business networking book The N Factor venture up the alphabet a little bit to bring you the EFactor.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

mashable.com

JANUARY 13, 2012

Hacked Zappos Customers: Beware Phishing Scams. How to Plan Your Social Integration Strategy. (My My company’s CEO, Patrick Salyer, explains why multiple online personas make it imperative that companies offer social logins beyond Facebook Connect.). World Featured in US & World Videos Featured: Facebook CES 2012 Awards.

Technical Review 78

Technical Review Social Media Social Network RSS 78

crowdSPRING Blog

MARCH 15, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. Bad Customer Development Questions and How to Avoid My Mistakes – [link].

Social Media 105

Social Media Small Business Design Media 105

thebarefootvc

DECEMBER 16, 2011

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates). New financial services and healthcare regulation will also create the need for related IT solutions.

Technical Review 110

Technical Review India Mobile Hockey Stick 110

Duct Tape Marketing

JANUARY 17, 2014

Galactic Café sent customized preview builds of The Stanley Parable to well-known YouTube users who participate in Let’s Play videos. The result: Plenty of organic, viral interaction about the videos that boosted traffic for these YouTube users’ Let’s Play video as well as sales for Galactic Café. Reach customers on a deeper level.

Video 78

Video Marketing Harvest Bandwidth 78

mashable.com

MAY 24, 2011

In other words, it isn’t just about choosing native apps or choosing the mobile web — it’s also about looking at who your customers are and what devices they use. Mobile websites that aren’t optimized for touch or for larger screens can make customers confused, and again, unlikely to purchase.

Mobile 90

Mobile Web Social Media Software Review 90

mashable.com

SEPTEMBER 22, 2008

Accounting, Billing, Invoicing, Estimating & Contracts LiteAccounting – Invoice and track payment from your customers without a bunch of extra, useless features. Citrus – An online billing website that allows your customers to view, download and pay their invoices by credit card or direct debit.

Software Review 78

Software Review Social Media Social Network Software 78

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. For example, while the customer paradigm is shifting rapidly to smartphones, a survey last year indicated that just 12 percent of small businesses had that reach.

Networking 234

Networking Customer Entrepreneur Social Network 234

mashable.com

AUGUST 31, 2010

Remember to inform all your current stakeholders of your change, including your current and "potential" customers. :-) Thank You for sharing such valuable information. Indeed, if you have gone through all the considerations for incorporating, then pick the date and file. this.hearts.on.fire. What will you find here?

LLC 75

LLC Social Media Startup Philadelphia 75

mashable.com

AUGUST 31, 2010

Remember to inform all your current stakeholders of your change, including your current and "potential" customers. :-) Thank You for sharing such valuable information. Indeed, if you have gone through all the considerations for incorporating, then pick the date and file. this.hearts.on.fire. What will you find here?

LLC 75

LLC Ruby Social Media Startup 75

Startup Professionals Musings

JULY 11, 2013

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 249

Social Media Media Customer Viral 249

mashable.com

MAY 9, 2011

Hire someone well-versed in communication between developers, customers and team members. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started! While many IT professionals can think technically, they have a hard time communicating it to a wide audience. Erica Nicole , YFS Magazine: Young, Fabulous & Self Employed.

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

Startup Professionals Musings

DECEMBER 6, 2012

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 228

Social Media Media Customer Viral 228

mashable.com

SEPTEMBER 12, 2011

They worry about solving every problem instead of focusing on problems that actually have customers willing to pay them money (today). The flow should be build something small, get a customer, and repeat until you hit your final target. We also provide custom campaigns for companies looking for something a bit more expansive.

Startup 79

Startup Social Media RSS Social Network 79

BeyondVC

OCTOBER 6, 2006

I must admit that I have seen way too many social networking related plays that want to be the next MySpace of some niche market. In addition, who wants to sign up for multiple social networking platforms like MySpace, Facebook, and niche sites for politics, sports, etc.

Social Network 78

Social Network New Jersey Database Wiki 78