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Bad Business Habits That Make You Hate Your Company

Mike Michalowicz

Thanks to Kenny Jahng of Big Click Syndicate LLC. Subconsciously they lose their passion and begin to dislike always working to increase sales, to market their businesses or to make customers happy. Refuse to hire help, refuse to pay a cleaning service, refuse to hire a tax professional, refuse to find a web developer.

LLC 166
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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. Hire someone well-versed in communication between developers, customers and team members. startupcto

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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

They also did a lot of self-directed research checking all sorts of sources, from social media to syndicated content to category- or industry-specific resources.” – Beth Caplow, VP and Principal Analyst at Forrester [via Forrester ]. This includes anyone who fits your ideal customer profile (ICP). via Content Marketing Institute ].

Demand 91
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Native App vs. Web App: Which Is Better for Mobile Commerce?

mashable.com

In other words, it isn’t just about choosing native apps or choosing the mobile web — it’s also about looking at who your customers are and what devices they use. Mobile websites that aren’t optimized for touch or for larger screens can make customers confused, and again, unlikely to purchase.

Mobile 90
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4 Considerations for Expanding Your Startup to International Markets

mashable.com

While the aforementioned example may not fit every startup, regardless, you need to have an actionable, scalable business model with measurable metrics (downloads, customers, etc.) Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc.

France 77
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10 Essential PR Tips for Startups

mashable.com

Customize Your Pitches. When you want a particular person to cover your story, customize your pitch to be relevant to his coverage area and audience. Take the extra time to craft custom emails for a small list of journalists that you really want to cover your story. Instead, stick with custom emails. Movie Lists.

PR 103
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Why Launching a Startup Is More Expensive Than You Think

mashable.com

They worry about solving every problem instead of focusing on problems that actually have customers willing to pay them money (today). The flow should be build something small, get a customer, and repeat until you hit your final target. We also provide custom campaigns for companies looking for something a bit more expansive.

Startup 79