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This suggests the firm should have a list of paying customers, consistent salescycles, a clear value proposition, and a developing revenue pipeline in the ideal situation. Cross-industry investment is welcome in these networks, but individual firm investments are capped due to the significant risk involved.
Have domain expertise in an emerging area that the VC cares about and wants to develop more authority and dealflow around. Prove access to entrepreneurs through hustle, pervasiveness, good EQ, and a strong network. Timing is pretty unpredictable, and it’s a long salescycle.
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