Deal Structure Finance Lead Generation 
Cracking the Code
OCTOBER 10, 2008
Together, CMRR, Cashflow, Churn, CAC, and CLTV make up the “5 C’s of SaaS Finance. For sales, they should be paid on new CMRR with a standard deal structure (such as a one year deal, with quarterly pre-payments), and incentives for more favorable cash flow terms (such as multi-year pre-payments). Justin Label.
David Teten
MAY 20, 2013
The traditional ways they’ve monetized domains – type-in traffic in particular, but also lead generation —are not working as well as they used to. Another route is to approach a lender like Domain Capital that is familiar with the industry and will finance the domain at rates far better than traditional financing.
David Teten
MAY 20, 2013
The traditional ways they’ve monetized domains – type-in traffic in particular, but also lead generation —are not working as well as they used to. Another route is to approach a lender like Domain Capital that is familiar with the industry and will finance the domain at rates far better than traditional financing.
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