YoungUpstarts

OCTOBER 6, 2020

That definition is nearly 30 years old, and hadn’t evolved with the pace of technology changes, from mainframe computers to the Internet to the cloud, and much more. My team and I felt it was important to revisit this definition, and in particular, with an emphasis on small to medium-sized businesses. Tech Debt 2.0

Technical Review 246

Technical Review Small Business Software Review Security 246

crowdSPRING Blog

JANUARY 3, 2020

So, you can have the classic, grounding influence of a geometric shape without sacrificing meaning or visual differentiation. And, unlike the aforementioned “broken box” concept, this trend is flexible enough to deliver a wide variety of unique logos. There are so many ways to execute this trend, as you can see above.

Design 116

Design Technical Review Audience Differentiation 116

Startup Professionals Musings

FEBRUARY 15, 2020

Since language and implication have changed a bit since then, I’ll restate Carnegie and Hill’s original principles here, with my own current-day commentary and recommendations added: Definiteness of purpose. This is still one of the most important competitive differentiators that you can offer. Applied faith.

Technical Review 315

Technical Review Angel Investor Differentiation Business Model 315

crowdSPRING Blog

JUNE 2, 2022

Learn how to create brand pillars that will differentiate your company from competitors and better showcase your brand. How you tell your brand story matters.

Small Business 113

Small Business Differentiation Marketing Startup 113

Austin Startup

MARCH 1, 2011

I’d argue a much simpler, admittedly less technical, definition. By this definition, then, Apple has the biggest, ‘baddest’ mobile platform on the planet, at this moment in early 2011.

Mobile 75

Mobile Differentiation Technical Review New York City 75

VC Cafe

OCTOBER 31, 2024

Bill Gurley, Benchmark Let’s start with the basic definitions: A consensus investment is one where the majority of investors are aligned in their belief in the company’s potential. Non-Consensus: Understanding the Dynamics “The big money is in the space where things don’t look good to others.”

Technical Review 78

Technical Review Due Diligence ChatGPT Generative AI 78

Hunter Walker

JUNE 16, 2017

Brad Feld , one of my VC “true norths,” posted about VC Fund Differentiation the other day. Differentiation is one of them. It’s now part of a cliche, as in “how are you differentiated?” Why has “differentiation” been so watered down as to be meaningless? I no longer care about this. Is it overuse?

Differentiation 79

Differentiation Founder Partner Customer 79

Startup Professionals Musings

JANUARY 18, 2023

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support.

Differentiation 274

Differentiation Social Media Customer Matching 274

Duct Tape Marketing

SEPTEMBER 18, 2024

Key Takeaways The senior living industry is booming: With the aging population driving demand, senior living marketers must differentiate themselves from the crowded market. So a big part of strategy, I'm guessing for you is helping people differentiate, you know, because there are now so many players in every market.

Marketing 85

Marketing Technical Review Differentiation Sales 85

Startup Professionals Musings

FEBRUARY 24, 2017

Many are reluctant to really “market” themselves, and have trouble differentiating their offerings to clients, except by price. In addition to relationships, today’s clients want to see you and your expertise on videos online, industry conferences, and social media to feel the trust for differentiation.

Differentiation 141

Differentiation SBA Social Media Dividend 141

ConversionXL

NOVEMBER 23, 2022

The most important factor for differentiation in CXL Live is its unique format. Definitely make #CXLLive a priority in 2023. (It Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy. Strong messaging, on the other hand, is differentiating and easier to sell and market.

B2B 94

B2B Marketing Curation PPC 94

Both Sides of the Table

JUNE 22, 2021

And again, just like in enterprise sales, this is all about differentiation ?—?what and even though by definition that means the majority of our dollars are invested outside the area, that still makes us meaningfully different from the ten other Sand Hill Road funds this LP might be speaking with. For Upfront, it’s about Los Angeles.

LP 375

LP Southern California Los Angeles Differentiation 375

Both Sides of the Table

NOVEMBER 14, 2017

You start out with vision, you must adapt and have intellectual honesty once you stare at your data and know where your true sources of differentiation and value are. During the Systematize phase you learn how to take true customer input into account, you learn what customers actually care about (vs.

Operations 286

Operations New York City Technical Review Startup 286

Hippoland

MARCH 19, 2017

One of the biggest components of this is differentiating your product / your company from others. Differentiation is very difficult — there are so many entrepreneurs who are doing something similar to you and also so many alternatives that achieve the same results as your product / solution. This, in itself, may be a small number.

Differentiation 48

Differentiation Lead Generation Algorithm Search 48

Up and Running

DECEMBER 6, 2021

If you’re looking for a way to differentiate your business in your space, expertly written copy is the way to do it. But while it’s great to get your message out there and build brand awareness, you definitely want to avoid overwhelming your audience — because they will leave.

Small Business 153

Small Business Marketing Software Review Technical Review 153

Startup Professionals Musings

JULY 31, 2012

It definitely works, but may be beyond your budget. Ask early candidates how they differentiate themselves from their peers. Yet the smart entrepreneur can still bootstrap the technical team, using one or all of the following evaluation and hiring approaches: Hire an expert consultant for initial interviews and recommendation.

Technical Review 230

Technical Review Technology Founder Management 230

View from Seed

AUGUST 17, 2021

You’ll never have the staying power to commit when things get tough or to get really good and build real differentiation if you just keep jumping to the next new thing. In some cases, great companies massively expand the definition or potential of the market with innovative products, technology leverage, and great execution.

IRR 205

IRR Dilution Founder Portfolio 205

Duct Tape Marketing

JANUARY 25, 2023

7:30] Would you say self-publishing is seen as a differentiator for businesses? [11:42] And now I think it's definitely through technology, through, you know, a lot of advances in opportunities. Self-publishing a book definitely got you at the bottom of the list of books that somebody was going to read or even take for free.

Audience 96

Audience Revenue Distribution Differentiation 96

Duct Tape Marketing

NOVEMBER 9, 2022

3:43] How do you differentiate between a tactic and what you’re calling strategy? [4:41] 10:20] How do you differentiate between execution and planning? [12:00] 15:17] How do you help folks not just clarify a message, but clarify a message that matters and that differentiates them? [17:40] And the execution is the roadmap.

Marketing 88

Marketing Differentiation Sacramento Small Business 88

Startup Professionals Musings

FEBRUARY 28, 2018

Since language and implication have changed a bit since then, I’ll restate Carnegie and Hill’s original rules here, with my own current-day commentary and recommendations added: Definiteness of purpose. This is still one of the most important competitive differentiators that you can offer. Applied faith.

Technical Review 134

Technical Review Angel Investor Differentiation Business Model 134

Startup Professionals Musings

MAY 11, 2011

It definitely works, but may be beyond your budget. Ask early candidates how they differentiate themselves from their peers. Yet the smart entrepreneur can still bootstrap the technical team, using one or all of the following evaluation and hiring approaches: Hire an expert consultant for initial interviews and recommendation.

Technical Review 236

Technical Review Partner Entrepreneur Dilution 236

Duct Tape Marketing

OCTOBER 29, 2024

So I wonder if you could, at least for a baseline, what is your definit? But your definition, a philosophy of becoming. Do you find that, while I think that is an amazing definition, do you find that people struggle with Can't get my arms around that idea. It is not differentiation. You're right. So I really get it.

Cloud 74

Cloud New York Curation Columbus 74

YoungUpstarts

OCTOBER 4, 2015

Metz provides a good definition in his book as follows: “The customer owns the conversation now, so companies need to change the way they do business. Adopt a strategy canvas approach (ala Blue Ocean Strategy ) to differentiate your business from the “red oceans” of competitors. 2 Differentiate Social CRM from its components.

Technical Review 100

Technical Review Software Review Customer Social Media 100

View from Seed

AUGUST 17, 2021

You’ll never have the staying power to commit when things get tough or to get really good and build real differentiation if you just keep jumping to the next new thing. In some cases, great companies massively expand the definition or potential of the market with innovative products, technology leverage, and great execution.

IRR 156

IRR Dilution Founder Portfolio 156

Up and Running

AUGUST 8, 2017

You don’t have to actually write the story —it’s definitely not included in the mission statement—but do think it through: Imagine a real person making the actual decision to buy what you sell. So what a company does for customers is often called vision, despite the formal definition. Start with a market-defining story.

Software Review 157

Software Review Employee Differentiation Business Plan 157

Startup Professionals Musings

MAY 8, 2021

Identify new goals based on your own definition of career success and then take action. A qualified career coach can help you get totally clear on your objectives, differentiate you from the competition, market you effectively, get the offer, and negotiate the best compensation. Invest in career coaching.

Community 420

Community Startup Hiring Differentiation 420

Duct Tape Marketing

SEPTEMBER 30, 2022

2:48] Has design been a key differentiator for Typeform? [3:23] 8:26] What do you feel is your core differentiator? [10:50] John Jantsch (02:48): And we can get into the specifics, but I mean, that design aspect has really been a key differentiator for Typeform, hasn't. 3:23] As CMO, how do you look at the customer journey? [5:26]

Marketing 87

Marketing Differentiation B2C PR 87

Duct Tape Marketing

OCTOBER 24, 2024

So I wonder if you could, at least for a baseline, what is your definit? But your definition, a philosophy of becoming. Do you find that, while I think that is an amazing definition, do you find that people struggle with Can't get my arms around that idea. It is not differentiation. You're right. So I really get it.

Customer 61

Customer Cloud Curation Columbus 61

Startup Professionals Musings

JULY 2, 2021

As I work with aspiring you new venture leaders, I always wish I had a definitive checklist of all the right attributes that I could share with you, encourage you to develop and highlight in your efforts with potential investors, and guide your own actions in starting the next billion dollar company.

Startup 380

Startup Restful Differentiation Leadership 380

View from Seed

AUGUST 17, 2021

You’ll never have the staying power to commit when things get tough or to get really good and build real differentiation if you just keep jumping to the next new thing. In some cases, great companies massively expand the definition or potential of the market with innovative products, technology leverage, and great execution.

IRR 136

IRR Dilution Founder Portfolio 136

Hearpreneur

JANUARY 20, 2021

Marketing and public relations trends will most definitely move towards diversifying the image and representation of brands and businesses. Sure, every business may have their own world-changing differentiator but from the outside they all look the same at which point the main differentiator ends up becoming their brand.

Entrepreneur 149

Entrepreneur United States Software Review Technical Review 149

YoungUpstarts

OCTOBER 13, 2013

To understand what Social CRM is, let us first consider this definition by Metz: The customer owns the conversation now, so companies need to change the way they do business. They range from customer insights, marketing, sales, analytics, demand management, support, and customer experience, to mobile and location based services.

Technical Review 187

Technical Review Software Review Customer Social Media 187

Startup Professionals Musings

MARCH 12, 2023

Too many entrepreneurs tell me they are looking for an investor, and can’t differentiate between venture capital (VC) investors versus accredited angel investors. Let’s consider some basic definitions. They argue that the color of the money is the same from either source.

Angel Investor 246

Angel Investor IRR Venture Capital Valuation 246

Duct Tape Marketing

DECEMBER 14, 2022

16:52] How do you use scarcity as a differentiator without turning off your true fans? [20:01] So he is definitely someone that I have talked with often. But yeah, definitely needs to be above board and ethical. And so those definitely fall into that. More About Mindy Weinstein: Powerofscarcity.com.

Differentiation 91

Differentiation Distribution Demand Sales 91

Duct Tape Marketing

MAY 25, 2017

Big data and cloud-based software have definitely helped level the playing field for businesses of all sizes. So, what I’d like to do today is discuss the differences in these two approaches to SEO and define some of those key differentiators that lead to small business success in search. In Search of SEO Success.

SEO 65

SEO Small Business Metadata Software Review 65

Startup Professionals Musings

JULY 22, 2022

In my many years of experience in large businesses as well as startups, a key lesson I have learned is that personal leadership is most often the differentiator between success and mediocrity or failure. Building and running a business requires a team of business leaders, not just one creative genius or brilliant technologist.

Leadership 285

Leadership Differentiation Operations Developer 285

Hearpreneur

SEPTEMBER 27, 2023

People can definitely pick up the skills through education, getting advice from mentors, and just diving into real-world experiences. This is a debated topic of nature vs. nurture, where some argue that leaders are born with a genetic component that differentiates them from others.

Entrepreneur 133

Entrepreneur Leadership Massachusetts Developer 133