Duct Tape Marketing

OCTOBER 20, 2021

He specializes in combining visual design and SEO for construction companies. 2:54] In your intro, it says you combine visual design and SEO – can you unpack that idea? [5:54] He owns the hook agency, a boutique digital agency out of Minneapolis and specializes in combining visual design and SEO for construction companies.

Minneapolis 95

Minneapolis SEO Widget Technical Review 95

ConversionXL

APRIL 18, 2019

It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text. More than ever, your job as an SEO is to extract intents from query syntax. Several SEO tools— Ahrefs , Moz , SEMRush , and others— track SERP features for individual keywords.

Search 126

Search Aggregator New York SEO 126

Brandanew

OCTOBER 13, 2015

f) SEO ranking. But, you definitely need a few good relationships with established authors and writers to push your brand ahead. Think beyond generic SEO. SEO has changed. The way to think about SEO is: a) Establishing organic links (please do NOT buy them). b) Sales lead quality/ quantity. e) Direct sales.

Social Media 100

Social Media Marketing SEO B2B 100

ConversionXL

JANUARY 16, 2019

In contrast to “distribution-first content,” movement-first content is a conscious sacrifice of reach: “it isn’t beholden to any SEO tactics like word count and keyword density.” Picking a term with a well-understood foil (“outbound marketing”) makes it easier to understand and differentiate. An eponymous book (e.g.

Naming 119

Naming Conversion Flash Cofounder 119

Austin Startup

JULY 12, 2010

One, a focus on great customer care has become, in the era of Zappos, not just a requisite checkbox, but an opportunity for differentiation, and a primary means of acquiring and retaining users (customer care as a revenue generator, not just a cost center). Two trends since that incident have made the issue even more important today.

Customer 80

Customer Harvest B2C Technical Review 80

Hearpreneur

JANUARY 15, 2021

Bespoke by definition means made for a particular user/customer. People want to know the person behind the brand and I encourage my clients to consciously create their online presence as a way to differentiate themselves in the marketplace. and started with a blank SEO slate. We got the domain for $8.88

Naming 143

Naming Entrepreneur Mexico Cofounder 143

Duct Tape Marketing

AUGUST 22, 2024

A world where traditional lead generation tactics like SEO and social media advertising are frankly becoming more challenging. Create a client kit for seamless handovers and leverage best-in-class SEO defaults across all your Wix sites. 05:44] One word: Branding! I believe it's going to become more important the next decade or so.

Leadership 80

Leadership Technical Review Retention Widget 80

Hearpreneur

APRIL 23, 2023

We were keen on differentiating ourselves by highlighting our unique branding-e-commerce approach towards marketing. One definition of a shark is an expert in the field. As my business is internet-based (SEO), the name made sense and also had sentimental value. Then the word loom popped into our heads.

Naming 139

Naming Entrepreneur Technical Review Design 139

Duct Tape Marketing

SEPTEMBER 30, 2022

2:48] Has design been a key differentiator for Typeform? [3:23] 8:26] What do you feel is your core differentiator? [10:50] John Jantsch (02:48): And we can get into the specifics, but I mean, that design aspect has really been a key differentiator for Typeform, hasn't. 3:23] As CMO, how do you look at the customer journey? [5:26]

Marketing 94

Marketing Differentiation B2C PR 94

Duct Tape Marketing

JULY 14, 2022

You can grab the online spotlight and your customer's attention with some rush from content and SEO to ads and social media SEMrush is your one stop shop for online marketing build, manage and measure campaigns across all channels faster and easier. So you can actually make transparency and access to content your differentiator.

Technical Review 96

Technical Review Demand Cofounder Video 96

Up and Running

APRIL 17, 2018

Implement SEO best practices. Using SEO best practices is like putting a bright, flashing neon sign on your storefront. SEO, or search engine optimization, makes your website and its content more visible to search engines. SEO, or search engine optimization, makes your website and its content more visible to search engines.

SEO 80

SEO eCommerce Software Review Analytics 80

Duct Tape Marketing

JANUARY 4, 2023

[4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 11:41] Today, Semrush offers many more solutions other than an SEO tool – what’s been the challenging part of redefining what people view your company as? Kind of diehard SEO community.

SEO 95

SEO Audience Channel Campaign 95

Duct Tape Marketing

JULY 13, 2022

The Profit First Professional organization is designed to support accountants, bookkeepers, and other financial professionals to substantially differentiate themselves in the market. You can grab the online spotlight and your customer's attention with some rush from content and SEO to ads and social media.

Employee 97

Employee Design Networking Differentiation 97

ConversionXL

APRIL 18, 2017

Though, blogging has the benefit of SEO, which lasts a lot longer than other channels. Differentiation is hard. Of course, you can differentiate in nominal ways: better case studies, better testimonials, slicker landing pages, etc. It definitely helps to position us as the knowledge leader in the space.

Conversion 87

Conversion Framework Revenue Analytics 87

Software By Rob

SEPTEMBER 29, 2009

A better approach is to focus on your strengths and from there determine the method(s) that will work best to differentiate yourself from every other the freelance developers around the world. Plus the fact that trade mags are getting less and less relevant (especially in print form). Thanks for sharing your story! #3 3 Rob on 09.29.09

Software Review 53

Software Review Developer RSS Software Developers 53

Duct Tape Marketing

APRIL 21, 2022

Laura Nelson (08:58): Yeah, it definitely has. Look, if you're tired of slowing down your teams with clunky software processes and marketing that is difficult to scale, HubSpot is here to help you and your business grow better with collaboration tools and built in SEO optimizations. It's a very differentiator too. And uh, yeah.

Small Business 98

Small Business Software Review Marketing Technical Review 98

Entrepreneurs-Journey.com by Yaro Starak

MARCH 25, 2011

If you’re brand new to Internet marketing and you don’t know your PayPal’s from your Clickbanks, or your PPC from your SEO, eBay is definitely a great place to learn some basics. However eBay is a fantastic way to make quick money, even just as a way to turn your old items into cash to start a new online venture.

Affiliate 112

Affiliate Internet Software Review Advertising 112

ConversionXL

MARCH 25, 2020

Up-to-date content can be a differentiator. Length is an increasingly unhelpful differentiator. I ran a full technical SEO audit (based on Annie Cushing’s wonderful template ) to ensure there wasn’t an underlying issue. Say the featured snippet on a SERP grabs a definition for the keyword.

Analytics 68

Analytics Metrics Technical Review Search 68

Duct Tape Marketing

NOVEMBER 2, 2023

07:11] With so many tools claiming the same space, how does Databox differentiate itself? [08:43] So marketing is the worst where you have website analytics like Google Analytics, maybe HubSpot, you have SEO data from SEMrush, hres Search Console. But yeah, so they definitely made a bunch of changes. Definitely.

Metrics 92

Metrics Analytics Forecast Software Review 92

The Next Web

MAY 5, 2013

On the one hand, it has allowed startup marketers to differentiate themselves from their counterparts in corporate America. Anyone who figured out how to game Google’s algorithm (aka SEO) was leveraging both creativity and analytics to rapidly grow their company. Furthermore, growth hacking is not a new practice, just a new term.

Marketing 165

Marketing Viral SEO Analytics 165

Duct Tape Marketing

FEBRUARY 27, 2024

By honing in on a specific vertical, founders can position themselves as experts, differentiate their services, and attract ideal clients. So in a way, vertical specialization is a type of niching down by the way, you can specialize in what you do, like SEO, that's another type of specialization.

Vertical 91

Vertical Marketing Cofounder Campaign 91

Up and Running

APRIL 11, 2016

Unsurprisingly, there’s some feedback that seems to hold true across the board, including the importance of having a good online presence, a solid understanding of SEO , a niche or a well-defined target audience , brilliant people skills, and the ability to manage your contacts and connections. Step 1: Planning.

Reputation 60

Reputation Cofounder Naming Business Plan 60

Duct Tape Marketing

FEBRUARY 27, 2020

That’s what differentiates us from just advertising. So really, it’s like old-school SEO, although we never use those letters ever. Old-school SEO with really genuine, high quality content that’s created with subject matter expert interviews, but everything is around growth. What do you think?

Audio 84

Audio Boston HTML Video 84

YoungUpstarts

JULY 17, 2020

Establishing a strong web presence as early in your business journey as possible will also help you to start implementing a powerful search engine optimisation (SEO) strategy that will boost your visibility in search engine results pages (SERPs) for relevant keywords and phrases. Adult gaming centres (AGCs).

Social Media 182

Social Media Audience Differentiation Engineer 182

ConversionXL

OCTOBER 27, 2020

The gist of the announcement—the part that matters to SEOs—is pretty simple. Historically, featured snippets often required, for example, a bolded definition below a “What is…” style question. The way I see it, the old-guard SEO's that spun out multiple thin content location pages may create catch-all location pages.

Algorithm 174

Algorithm Search Matching SEO 174

ReadWriteStart

FEBRUARY 4, 2020

There are several ways your startup idea can differentiate itself from others, and some of those methods of differentiation will naturally be superior to others, depending on your current circumstances. Sometimes, you can differentiate yourself based on the extent and quality of service you offer. What do I mean by different?

Differentiation 144

Differentiation Startup Engineer Audience 144

ultralightstartups.com

MAY 20, 2013

One that does not produce a lot of search results when Googled (so you won’t have to expend lots of SEO resources for your own name to show up when someone searches for it directly). A made-up word that may be memorable but does not have a dictionary definition. Short (helps for memorability and easiness-to-guess).

Naming 45

Naming Startup Technical Review Cofounder 45

Duct Tape Marketing

MAY 18, 2017

5 Simple SEO Copywriting Tips For Small Businesses written by Guest Post read more at Duct Tape Marketing. 1) What is SEO Copywriting. As we know, SEO (search engine optimization) is the process of growing visibility and gaining traffic for web pages through “organic” (free) search engine results.

SEO 71

SEO Small Business Sweden Engineer 71

Duct Tape Marketing

OCTOBER 11, 2017

This episode of the Duct Tape Marketing Podcast is sponsored by Ahrefs, the SEO tool set that I use every single day. Omar Zenhom: Definitely, yeah. So if you just do a few small things that differentiate yourself, that makes you a little bit better than the rest, you stand out and people remember you. Omar Zenhom: Definitely.

Customer 61

Customer Technical Review Oman Video 61

blog.launchbit.com

MARCH 8, 2012

The reason for the differentiation is that we hypothesized those who were already working full-time on their own idea would be much harder to "poach" away. Be able to talk about your competitors products and differentiate your product. Agreed -- it is a challenge and going to lots of events / meetups definitely helps.

Technical Cofounder 47

Technical Cofounder Cofounder Equity Differentiation 47

Duct Tape Marketing

MARCH 8, 2018

Now they’re all there already, so you’ve got to do something that differentiates yourself from the crowd for it to actually work. Being a guest on podcasts, getting yourself booked on podcasts is a really, really great SEO tactic, great brand building tactic. It was a big improvement. It’s not that way anymore.

North Dakota 74

North Dakota Email Campaign Video 74

crowdSPRING Blog

FEBRUARY 11, 2019

It will be much easier to differentiate yourself from all of those other generalized consultants if you specialize. For example, in our definitive guide on how to start a successful clothing brand or clothing line , we suggest that aspiring apparel entrepreneurs choose their niche. But, so do a lot of other folks. Think about it.

Small Business Administration 86

Small Business Administration Small Business Social Media Elevator Pitch 86

View from Seed

FEBRUARY 1, 2017

Real World Category Definitions: An even simpler mental process for new voice users will be calling out the general category of product or service: play music , order lunch, Read news, Schedule doctor’s appointment. Even with very specific asks, the value of platform differentiation beyond library volume starts to erode with voice.

Vertical 120

Vertical Differentiation Internet SEO 120

YoungUpstarts

NOVEMBER 19, 2013

I don’t know about you, but that’s definitely the group to whom I want to be showcasing my skills and experience. You’ll have plenty of other areas in your profile where you can differentiate yourself. Some talk about the SEO (search engine optimization) benefits of doing so, but I look at your LinkedIn URL in a simpler way.

Search 198

Search Los Angeles Social Media Social Network 198

Brandanew

NOVEMBER 10, 2015

It’s definitely more driven by quality than mere quantity. But you can definitely create an anticipation with the readers on how frequently you blog. They usually try to be too formal and impersonal, trying to differentiate themselves from personal blogs. Do not try to underestimate that amazing power!

Social Media 100

Social Media Differentiation Community Sales 100

Brandanew

JUNE 29, 2015

In a world full of similar content, a well designed blog with some branding elements usually stands out and is a need to differentiate. No blogs will get traffic (other than from your mom), unless you invest time and effort in creating a social community or work on SEO. Creating great content is not easy and needs a definitive plan.

Social Media 100

Social Media Community SEO Audience 100

ReadWriteStart

OCTOBER 14, 2010

By definition, the capital investment needs to be relatively low such that the investors and the entrepreneurs all make a healthy return on investment. I asked her not to spray and pray, and focus on her core, differentiated products - stretch mark and c-section mark removal creams for new mothers. This is her core market.

Bootstrapping 114

Bootstrapping Marketing Angel Investor Silicon Valley 114