Remove Definition Remove Naming Remove Product Name
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The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. And what about picking a name that’s available as a domain? Or company names – why is it 37signals? ;-). Apr 27 2010.

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Nuts & Bolts of Intellectual Property for New Startups

Gust

So you’ve chosen a name for your startup, product, or both. Nevertheless, even industry veterans are often fuzzy on the definitions and boundaries between different types of IP and the ways they can be protected and exploited. Hence this “Cliff’s Notes” refresher, to be followed by a discussion of why it matters.

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Struggling to Name Your Product? Here’s How We Did It

Up and Running

As we’ve been working on our new product that helps teams manage shared email inboxes, we’ve had struggles coming up with a name. We’d jotted down some name ideas as they came up, but didn’t feel like any individual name was the right fit. Here’s the structure that we used to come up with our new product name.

Naming 82
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

A Moz article offers an example of informational modifiers for products: [product name] what is [product name] how does [product name] work how do I use [product name]. A restaurant name query, for example, answers so many more questions: What type of restaurant is it?

Search 126
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How to Design an Ecommerce Checkout Flow That Converts

ConversionXL

Cons: you might be losing out on “items per cart” Amazon takes you to a cart page, confirms that you added a product to the cart, and shows you upsells. What Amazon does well is shrinking cart contents, so upsells stand out: The exact strategy to choose depends on your industry and strategy, and you definitely want to test this.

eCommerce 133
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How to Design an Ecommerce Checkout Flow that Converts

ConversionXL

.” Amazon takes you to a cart page, confirms that you added a product to the cart, and shows you upsells. What Amazon does well is shrinking cart contents, so upsells stand out: The right balance of potential strategies depends on your industry and goals, and you definitely want to test this. ” Continue where ?

eCommerce 115
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Startup Marketing: The Nine Levels of Traffic Quality

Software By Rob

Using our definition above, this traffic is of very low quality. General Rules It’s impossible to say unequivocally which traffic is better for every website, but having launched or revamped over 20 revenue-generating websites I’ve noticed a definite pattern in traffic quality based on the source.