Duct Tape Marketing

AUGUST 17, 2022

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 4:56] Could you talk about something you’ve written about — the end of technical SEO? [5:43] Would you say that we just need to remember those principles and apply them to today’s technology? [18:04]

SEO 96

SEO Technical Review Metadata Social Media 96

Duct Tape Marketing

MARCH 30, 2022

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 4:56] Could you talk about something you’ve written about — the end of technical SEO? [5:43] Would you say that we just need to remember those principles and apply them to today’s technology? [18:04]

Technical Review 95

Technical Review SEO Metadata Algorithm 95

Both Sides of the Table

NOVEMBER 1, 2009

some came from our customer service, some were to improve performance / scalability from tech ops, some were bug fixes, etc.) They attended property management association meetings in Oregon outside of the technology echo chamber of California to get a sense for people’s daily problems. I rarely see the tech team do this.

Customer 280

Customer Technical Review Software Review Mexico 280

YoungUpstarts

JUNE 8, 2019

Due to the fact that there’s always so much competition at every trade show, the more prepared you are, the likelihood increases of your business standing out from the others. In addition, a member of staff from tech, PR, and sales would be ideal, as then you’ve got all the bases covered for questions from attendees.

Technical Review 113

Technical Review PR Sales Restful 113

Duct Tape Marketing

JUNE 6, 2024

Click on over and give us a review on iTunes, please! That is when I just really appreciated your voice because that was definitely a period of when I was kind of shifting from one identity to another. So I've definitely seen the evolution. Now, I can tell you that this is my background in pr. (11:33): And here's John.

Lead Generation 81

Lead Generation Networking PR B2B 81

Startup Lessons Learned

APRIL 29, 2013

The Lean Startup Conference is an event by entrepreneurs for entrepreneurs—except that our definition of “entrepreneur” may be different from the one you have in mind. Most commonly, that’s uncertainty about whether you can build the product at all (what MBAs call “technical risk”) or whether anybody will use or buy it (“market risk”).

Lean 165

Lean Technical Review Startup Software Review 165

ConversionXL

JUNE 23, 2020

Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). For many companies with target audiences in SaaS and tech—generally savvy audiences—that percentage is likely far higher.). According to Harvard Business Review : .

Technical Review 105

Technical Review Software Review Audience Advertising 105

Hearpreneur

JANUARY 12, 2020

You make can either make or break the future of a business hence due diligence is necessary before making any moves. Thanks to Patricia Jones, Paws PR ! #5- It takes persistence, humility and guts to show up every day with a smile, strategy and a plan so I think entrepreneurs are bold by definition. 11- A number of ways.

Entrepreneur 141

Entrepreneur Software Review Technical Review SEO 141

Hearpreneur

DECEMBER 23, 2020

Story and technology enthusiasts will now be able to choose How, When & What they experience starting January 2021. Due to this, I’ve opted to take four-day workweeks and/or during flexible hours. Recent studies have shown that due to the ongoing pandemic, online presence has risen exponentially in all sectors.

Entrepreneur 133

Entrepreneur Technical Review Software Review Employee 133

Both Sides of the Table

APRIL 26, 2016

But often this doesn’t tell the whole story because often companies are also spending money on PR and other marketing activities in order to support the sales process. Generally you should take your full marketing spend including PR divided by your customers acquired to get your “fully loaded CAC.”

Metrics 150

Metrics Cost Acquisition Startup 150

Cracking the Code

AUGUST 3, 2011

In search of Europes next tech stars. Note: high CAC ratio means high productiviy (see blog post for definition). In search of Europe's next tech stars. Impact of the recession on SaaS Sales&Marketing pr. Churchill Club 2008 Top 10 Tech Trends. Best Venture and Technology Podcasts for 2007.

Software Review 67

Software Review Europe Technical Review Search 67

Transformify

OCTOBER 28, 2019

We’ve mostly had success with the people we’ve brought in, but if I were to test out a gig worker who turned out to not fit in with our company culture, it’s definitely a lot easier to go our separate ways if they’re a contract worker. Trial runs saved Transformify lots of headaches and cash.

Hiring 56

Hiring Technical Review Early Stage Agile 56

Both Sides of the Table

JUNE 22, 2011

I’m no great scholar on bubbles – I have more interesting things to spend my time worrying about than the exact definition , but having been around a few I have at least given them intellectual consideration. For others it feels like a two-speed economy, where rules apply to hot tech startups that don’t apply elsewhere.

Saudi Arabia 309

Saudi Arabia Valuation IPO Technical Review 309

Both Sides of the Table

FEBRUARY 5, 2011

Most technology startups seem to be funded by product people or business people. They are the lifeblood of many companies yet they are different than the traditional technology startup DNA so the ways that you hire, motivate, compensate and assess performance of these individuals will be different. My first startup was no different.

Sales 316

Sales Technical Review Matching Hiring 316

Transformify

MARCH 14, 2020

These days, due to coronavirus outbreak, many businesses have asked their employees to work from home. At the same time, the stock markets collapsed, and most businesses already report skyrocketing losses, unmet revenue targets and insufficient stock due to production slow down in China, India and the rest of the world.

Hiring 98

Hiring Bulgaria Italy Spain 98

Duct Tape Marketing

FEBRUARY 6, 2024

Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. Click on over and give us a review on iTunes, please! 19:28] Where can people learn more about what you do and connect with you?

Engineer 77

Engineer SEO ChatGPT Channel 77

crowdSPRING Blog

FEBRUARY 14, 2014

Interesting behind-the-scenes post (some tech info) about how the Secret app is designed to work – crowdspring.co/1fUt41V. Court Rules Yelp Reviewer Guilty of Defamation: Review At Your Own Risk? - crowdspring.co/NeImqH. Comcast is definitely throttling Netflix, and it’s infuriating - crowdspring.co/1ctAHtR.

Social Media 94

Social Media Small Business Design Media 94

Up and Running

OCTOBER 7, 2014

Especially with other businesses, bartering might seem old-school but can definitely still be effective. Review your operating expenses. DIY Marketing and PR. Hiring a PR firm can be very costly, and if you’re passionate and knowledgable, you could be your own spokesperson. Invest in new technology.

South Africa 157

South Africa Software Review Green Technical Review 157

The Next Web

JUNE 21, 2015

Suggested by: Brittany Berger , Content & PR Manager @ Mention. Suggested by: Brittany Berger , Content & PR Manager @ Mention. Startup marketers like myself: definitely read this one as soon as possible (in fact, I’m making a promise to start it today). Suggested by: Brittany Berger , Content & PR Manager @ Mention.

PR 60

PR Startup Software Review Technical Review 60

crowdSPRING Blog

MARCH 9, 2012

Tips On Surviving Technical Due Diligence – [link]. Lasting Impressions: Unusual Business Cards That Will Definitely Be Kept – [link]. This is a good resource for email subject lines: [link]. The Importance of Brand in an Era of Digital Darwinism – [link]. Selling or Funding A Startup? – [link].

Social Media 92

Social Media Small Business Design Technical Review 92

Duct Tape Marketing

MAY 25, 2022

Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. Click on over and give us a review on iTunes, please! He's the founder and CEO of marketing AI Institute, founder of PR 2020 HubSpot's first partner, agency HubSpots and sponsor of this show. Connect on LinkedIn.

Artificial Inteligence 97

Artificial Inteligence Marketing Cofounder SMS 97

crowdSPRING Blog

APRIL 21, 2010

The definitive guide to formatting CSS – [link]. Breaking Down And Reviewing Important Blog Design Elements – [link]. Book Review: Rework (a fresh perspective on business by @jasonfried & @dhh of @37signals ) – [link]. 4 reasons why PR firms are taking over social media – [link].

Social Media 93

Social Media Small Business Design Media 93

Duct Tape Marketing

JUNE 15, 2022

He is a podcast advertising specialist, and he founded the Tech Podcast Network in 2004. 12:02] What are your current feelings about the technology that you’re using? [15:48] Click on over and give us a review on iTunes, please! They had to actually have their own technology. More About Todd Cochrane: Blubrry.

Audio 76

Audio SMS Technical Review Advertising 76

Hearpreneur

DECEMBER 18, 2020

2020 may have been a bad year for especially due to COVID-19 pandemic while to others, it was a great year. Seeing this extra time as an opportunity allowed me to teach my 18-year-old son (who was home from college due to COVID closure) how to flip his first condo. I have been running a PR Firm, Whitegate PRINC since 2007.

Connecticut 147

Connecticut Entrepreneur Florida Technical Review 147

Steve Blank

APRIL 2, 2009

We had thought really hard about “ market type ” and decided to reposition the company from a technology provider to a solutions provider. Inside the covers of these publications our customers had said that it was the product reviews that most influenced their buying decisions. Theoretically, that’s why I hired them.

Silicon Valley 127

Silicon Valley Technical Review RSS Software Review 127

crowdSPRING Blog

APRIL 28, 2010

4 Reasons PR Agencies Are Failing in Social Media – [link]. Facebook Open Graph: The Definitive Guide For Publishers, Users and Competitors – [link]. The Most Influential Women in Technology – [link]. Business Photos For Small Business – From Google – [link]. 6 Keys To Social Success – [link].

Social Media 91

Social Media Small Business Design Media 91

Hearpreneur

DECEMBER 16, 2020

Due to the pandemic, not everyone has been lucky enough to keep their jobs. As employers prepare to accelerate their plans for scaling automation and robotics due to the Covid-19 pandemic, the timetable for reskilling and upskilling the laborforce has tightened. For me, 2021 is definitely shaping up to be a year for make-up vacations.

Entrepreneur 147

Entrepreneur Agile San Francisco Artificial Inteligence 147

Cracking the Code

FEBRUARY 23, 2011

In comparison, the overall technology sector growth was projected at 9-10% in early 2010 and this forecast did not change significantly today. To justify a 60pts difference, we have to believe that the current growth rates of 10% for technology and 20% for SaaS will continue to hold for the next 9 years before converging.

Software Review 101

Software Review Technical Review Valuation Europe 101

Up and Running

DECEMBER 16, 2014

To grow a business, most entrepreneurs know that they should be implementing PR strategies. For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.” They mix it up with advertising.

Public Relations 117

Public Relations Small Business PR Entrepreneur 117

Up and Running

JANUARY 25, 2018

When it comes to ecommerce technology, you may be better of doing some of the web build in-house to start off, and then go with an agency or freelancer when you have a more definitive idea of what exactly you need.

eCommerce 96

eCommerce Business Plan Audience Lean 96

crowdSPRING Blog

JANUARY 26, 2012

The best definition of entrepreneurship, in 25 words – [link]. Why Startups Shouldn’t Hire PR Firms – [link]. Facing Another PR Disaster: Google Accused Of Fraudulently Undermining A Kenyan Startup – [link]. Can Technology Transform Education Before It’s Too Late? Study: Why Do People Use Facebook?

Social Media 94

Social Media Small Business Design Media 94

Cracking the Code

JANUARY 16, 2012

Note: high CAC ratio means high productiviy (see blog post for definition). In search of Europe's next tech stars. Impact of the recession on SaaS Sales&Marketing pr. Churchill Club 2008 Top 10 Tech Trends. Best Venture and Technology Podcasts for 2007. My Yelp reviews. Started on Jan. Blog Archive.

Software Review 95

Software Review Europe Technical Review Spain 95

Hearpreneur

JUNE 14, 2017

Once I knew I definitely wanted to start a fashion boutique, I started talking about it to people and on social media platforms like Facebook, so people could hold me accountable. My PR journey started with an amazing position with the renowned Jason Dady restaurant group in San Antonio, Texas. Image Credit: Alex Kroogman.

Entrepreneur 129

Entrepreneur South Africa PR Thailand 129

Hearpreneur

NOVEMBER 11, 2017

While I would like to say there was a very expensive marketing and PR campaign for our company that really was not the case. I sell thermometers and thermal imagers, and write reviews on popular products. 12- Symbolise bridge between marketing & PR. Our PR guy noted that it needed to be a word that’s forceful, not timid.

Naming 70

Naming Baltimore PR Entrepreneur 70

YoungUpstarts

JUNE 15, 2015

He may have been named by Silicon Valley thought leader Paul Graham as one of the five most interesting startup founders since 1979, but Sam’s curious penchant for wearing t-shirts over long-sleeve shirts suggests that he’s definitely too young for me. What I fell in love with was Sam’s How To Start A Startup class at Stanford.

Cofounder 100

Cofounder Delaware Startup Technical Review 100

The Startup Magazine

AUGUST 14, 2018

If you or your company have any claim to the site’s ever-expanding definition of “notability,” you have a claim to a Wiki of your own. Crunchbase has an undeniable tech focus, but it’s not by any means off-limits to those who couldn’t tell Ruby on Rails from Python if their lives depended on it. Crunchbase.

Portland 60

Portland Social Media Ruby Wiki 60

Cracking the Code

DECEMBER 28, 2006

Best Venture and Technology Podcasts for 2007. I make the most of this time by listening to my favorite tech and venture podcasts. Note: high CAC ratio means high productiviy (see blog post for definition). In search of Europe's next tech stars. Impact of the recession on SaaS Sales&Marketing pr.

Software Review 48

Software Review Technical Review Technology San Francisco 48