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Demand Generation: Turning Tactics into Strategy

ConversionXL

It’s also the same one we apply to demand generation. You (supposedly) do demand generation—or you would if you just ran LinkedIn ads, too. But demand generation isn’t a pile of tactics. It’s hard to do, which is why most demand generation advice merely advocates adding another channel or tool to the heap. You email them.

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Is the Future of Healthcare a Telehealth Company for Every Condition?

View from Seed

One of the most promising trends accelerating in digital health is the verticalization of digital health. Consequently, it is now feasible to build a large business by becoming a focused vertical provider that delivers superior care and patient experience in your specialty. . Affordability .

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Good Times Ahead for VC-backed Tech Companies?

Both Sides of the Table

He thinks demand for IPOs (from buyers) remains high while supply is low because Sarbanes Oxley amongst other things has made less CEOs want to go public. Buyers aren’t oblivious to the fact that funds need to sell older portfolio companies and an oversupply relative to demand means that prices should still be challenged going forward.

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Requests for Startups in 2024

VC Cafe

Digital Wallets – Digital wallets could grow select vertical software platforms’ revenues to $27-$50bn in 2030. Bitcoin Allocation – Growing the role of bitcoin in investment portfolios. Verticalized Video Understanding – machine interpreted video. It’s time to build!

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

As a result the young company is now saddled with an expensive, scaled-up sales organization frustrated trying to execute a losing sales strategy and a marketing organization desperately trying to create demand without a true understanding of customers’ needs. One’s hypothesis and assumptions are the equivalent of apriori guesses.

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Q1 Round-up: Portfolio companies in the news

Version One Ventures

If you’re not already familiar with the startups and founders making up the V1 portfolio, here’s a summary of some of this quarter’s news clippings. Booster partners with large businesses to offer on-demand gas fill-ups on their corporate parking lots. Portfolio companies in the news. Funding and Follow-ons.

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Looking Back On Tech, Startups, And VC In 2018

Haystack

As more investors have more touch points with a “Softbank round” in their portfolio, a picture emerges — rounds here often take a long time to close. The shift in consumer behavior and the intensity of the Scooter demand was undeniable. The fear of them investing in a competitor is real. 2/ The Scooter Phenomenon.