Remove Demand Remove Social Network Remove Venezuela
article thumbnail

How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand

The Startup Magazine

The company’s founders struggled to meet with demand and order fulfillment suffered. Betancourt Lopez put together a group of investors, including Félix Ruiz and Hugo Arévalo, who were the founders of Tuenti, a social networking app. They created a Kickstarter campaign that raised nearly €190,000 from 9,000 supporters.

Viral 155
article thumbnail

How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand

The Startup Magazine

The company’s founders struggled to meet with demand and order fulfillment suffered. Betancourt Lopez put together a group of investors, including Félix Ruiz and Hugo Arévalo, who were the founders of Tuenti, a social networking app. They created a Kickstarter campaign that raised nearly €190,000 from 9,000 supporters.

Viral 78
article thumbnail

37 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

Despite the ongoing recession, I took to my kitchen table in 2013 to launch Digital Air Strike — an award-winning automotive social media and digital engagement company. Tapping into my knowledge of and experience in automotive marketing, I identified a need to monetize social networks for businesses. 12) We Wanted to Help.