Remove Design Remove Differentiation Remove Lead Generation Remove Naming
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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. Vague, high-level goals (such as “improve lead generation,” “increase online sales,” or “attract more customers”) are not specific or measurable enough to define marketing success. How to build an ecommerce marketing strategy .

eCommerce 129
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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

The most important factor for differentiation in CXL Live is its unique format. It’s like they thought about the attendees and what they need and then designed a format focused on them. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy.

B2B 94
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How to Turn First Time Customers Into Repeat Customers in 2021

Up and Running

The service you offer your customers is the biggest competitive differentiator you have. Hyper-personalization can vary from calling a customer by their name to suggesting new products and services based on their previous interaction with your brand. Now, you don’t need to invest in AI-driven software to do this.

Customer 154
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10 Ways to Add Value to Your “Thank You” Page

ConversionXL

If you’ve ignored the design and content of your “thank you” page, you’re neglecting: Recent purchasers. While a thank you message may be easier to implement (it’s one less page to design), it has drawbacks: Users are left on a conversion page that’s stripped of navigation and calls to action. Say “thank you.”. Make it feel human.

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How To Start and Grow Your SEO Business — 2021 Guide

Up and Running

In this piece, we look at how you can start growing your SEO business, from business plans to lead generation. As the name suggests, an SEO business is a company or agency that performs SEO services for and on behalf of a brand. Start with a plan, set milestones, and explore opportunities to differentiate your service offerings.

SEO 147
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Launching a Portfolio Acceleration Platform at a Venture Capital or Private Equity Fund

David Teten

You might hire a really amazing designer, and perhaps even charge companies for their service for cost recovery purposes. However, the designer is a non-scaleable service; you’ll have to hire more people like her as your portfolio grows. . In-house, brand-name guru. Is the service scaleable? Advantages. Disadvantages.

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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

To truly differentiate your brand, center your growth strategy around creating unique and personalized customer experiences. The Ansoff Matrix , named for its strategist creator Igor Ansoff, can be a helpful tool as you evaluate growth opportunities. Design a marketing growth strategy that increases market share and revenue.

Marketing 115