Design Guerilla Lean 
The Next Web
AUGUST 10, 2013
1) Embrace guerilla usability testing. The truth is that with guerilla usability testing, it can be done quickly and with minimal costs. Don’t wait too long until your first session; start as soon as you have your first design idea!”. Minjeong Kim, Product Designer, Coursera. Nadav Poraz, Founder, WhoSampled. 7) Simplify.
Up and Running
MAY 12, 2020
Your plan doesn’t need to be a lengthy document either, especially if you follow a Lean Planning methodology. Now if you’re looking for an active plan that you can edit and adjust over time, you may want to consider creating a lean plan. Start doing guerilla marketing. Determine what type of business plan is right for you .
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Gregg Fraley, Author of Jack's Notebook
MAY 1, 2018
You will fail with: Lean, Agile, Design Thinking, TRIZ, Stage-Gate, Osborn-Parnes CPS, KILN’s FuseTrail, or a homegrown/blended framework. Design Thinking puts an emphasis on this exploration, it’s a fundamental built into their framework, excellent! However, customers often don’t know what they need or want.
David Teten
OCTOBER 1, 2015
Design, development, and digital media shops, sometimes just a few years old, are doing bigger and bigger projects and come bearing cash flow and that scarcest resource, talent. We are a venture capital firm with deep design and development capability, not a design and development shop that sometimes takes equity as compensation.
Gregg Fraley, Author of Jack's Notebook
MARCH 17, 2021
Gregg knows several innovation frameworks, including Design Thinking and Osborn-Parnes Creative Problem Solving (aka “CPS). He’s familiar with tools in Lean, Agile, and DeBono’s Thinking Hats.
Steve Blank
NOVEMBER 19, 2009
Nuclear Weapons Laboratories used supercomputers to run their hydrodynamics codes for nuclear weapon design and the National Security Agency used them to decrypt codes. I had the only farm capable of nuclear weapons design. It involved two semi-trailers, $45,000, and a computer that could design a nuclear weapon. [.]
Gregg Fraley, Author of Jack's Notebook
APRIL 22, 2019
Design Thinking alone will not guarantee success (or any other framework, Agile, Lean, etc.). Lack of Managment support will effectively kill any innovation program no matter how well conceived. If you don’t have Talent, superior talent, you’ll fail.
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