Remove Design Remove Haiti Remove PR
article thumbnail

The Crazy Marketing Campaigns That Actually Worked

YoungUpstarts

For just $100,000, 20 computers and a free website design, the company bought the naming rights to the small Oregon town of Halfway for one year – renaming the town Half.com, becoming the first dotcom city in America. In 1999, eCommerce company, Half.com , turned a $100,000 investment into a $300,000,000 sale.

Campaign 100
article thumbnail

15 Entrepreneurs Share What Their Favorite Part of Running a Business Is

Hearpreneur

Our technology can and is changing the world by making vehicles cleaner, providing solutions in Haiti for air conditioning, and protecting US military in combat. Once I have these answers, I design my approach by making a to-do list; then I prioritize into short-term v. . #3 – When a Project Comes Together.

article thumbnail

50+ Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

It doesn’t sound like the typical Swiss watch brand name and thereby expresses our mission of bringing a uniquely designed Swiss made watch that is affordable to market. Many of our fans own other big designer brands like Rolex etc., While we were working on the logo it dawned on us that PR was actually uPRoar’s middle name.

Naming 48