Design Metrics SEO Switzerland 
Occam's Razor
MAY 4, 2010
I would change the entire site design. If you want data for a international site use Google Trends for Websites (here's H M V's data , and here's data for people from Switzerland who read the French newspaper LeMonde ). Obsess about SEO. Some folks diligently focused on SEO, and I LOVE SEO!
Occam's Razor
NOVEMBER 2, 2015
Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. I believe the best way to measure success is to measure the above four metrics (actual interaction/action/outcome). It can be a brand metric, say Likelihood to Recommend. It is not that hard.
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