YoungUpstarts

DECEMBER 18, 2013

Consider developing special offers—like a 10 percent off coupon—that can be shared on social networks, encouraging your current customers to spread the word with their friends and family. As a local business, advertising and PR firms might be out of reach. Professionalisms hibu online commerce online store website development'

PR 229

PR Social Network Web Development Incubator 229

TechEmpower

MARCH 4, 2024

TechEmpower has been instrumental in developing chatbots like these, utilizing generative AI to sift through internal documents and user manuals, enabling them to provide precise answers to customer service questions. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.

Generative AI 297

Generative AI CTO Hire Fractional CTO Software Review 297

Both Sides of the Table

JULY 9, 2013

We developed this at our first company and called it PUCCKA – the overall methodology is described here. PR – Some companies are excellent at PR and others don’t put much effort into it at all. I think PR is an incredibly important activity for technology companies and most companies aren’t very good at it.

Customer 324

Customer PR Marketing Technical Review 324

Steve Blank

APRIL 5, 2017

Founders ask me all the time whether they should hire a PR agency. information chain”), but once you’ve done a first pass of the audience > message > media > messenger, a competent PR firm can add tremendous value. Hiring a PR agency too early is a sign that the CEO is treating this as someone else’s problem.

Marketing 318

Marketing Audience Technical Review PR 318

ReadWriteStart

NOVEMBER 30, 2021

A lot of work goes into starting a business, developing and launching products, and running the day-to-day operations, so marketing often gets put on the back burner. Check out these critical tips for developing an effective marketing strategy for startups in boring industries. Choose your Market Audience. Choose a Brand Name.

Developer 159

Developer Marketing Social Media Startup 159

Both Sides of the Table

FEBRUARY 6, 2013

My rationale is simple: everything goes wrong and only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. I am fond of quoting that about 70% of my investment decision of an early-stage company is the team. Final startup grind from msuster. figure out roles. identify gaps.

Cofounder 388

Cofounder Early Stage Startup Silicon Valley 388

Both Sides of the Table

MARCH 24, 2014

I spent my first year developing proprietary deal flow and learning the business and then the Sept 2008 / Lehman Bros collapse / financial meltdown happened. I become a venture capitalist in September 2007 – exactly 6.5 years ago. That company was Invoca, which just announced a $20 million fund raise led by Accel.

Los Angeles 387

Los Angeles Intellectual Property LP Venture Capital 387

Both Sides of the Table

APRIL 19, 2011

o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”. To make PR big you need to find a way to “make news”. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

Acquisition 304

Acquisition Warrant Customer Term Sheet 304

Both Sides of the Table

OCTOBER 25, 2014

I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly. I have written many times about PR so if you want a deep dive on the “how” of PR you may enjoy reading some of these posts. Business Development - Biz Dev is hard.

PR 415

PR Early Stage Dividend Acquisition 415

Board Effect

FEBRUARY 16, 2022

A poorly managed crisis could cost your nonprofit its reputation, yet developing a solid PR crisis management plan could help maintain the public’s trust through the worst possible crisis. An excellent place to start board discussions about PR crisis management planning is by defining a crisis. Property damage.

PR 98

PR Management Warrant Bankruptcy 98

Startup Professionals Musings

NOVEMBER 4, 2022

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. These people also have the credibility to attract investors.

Technical Cofounder 309

Technical Cofounder Cofounder Advisory Board Startup 309

Startup Professionals Musings

FEBRUARY 9, 2020

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. These people also have the credibility to attract investors.

Technical Cofounder 308

Technical Cofounder Cofounder Advisory Board Stock Options 308

Steve Blank

SEPTEMBER 5, 2018

Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. And if their initial guesses were wrong, they needed a process that would permit them to change early on in the product development process when the cost of changes was small – the famed “pivot”. Then one day it was over. IPOs dried up.

Lean 335

Lean Burn Rate Startup IPO 335

YoungUpstarts

MAY 10, 2020

When we talk about infrastructure, the construction industry has singlehandedly become the biggest contributor when it comes to the overall development of infrastructure. Property Development. When we talk about property development we talk about land purchasing, renting, leasing, selling and even renting out furnished properties too.

Engineer 235

Engineer Software Engineering New York PR 235

Both Sides of the Table

DECEMBER 13, 2010

“Reality is, at the seed stage, most rocketships look more like the cardboard variety you’d make as a kid than something NASA developed. Avoid the latest fads, trends or PR announcements. Don’t be psyched out by your competitors big financing round, latest product release or business development deal.

Turkey 302

Turkey Differentiation IP Technical Review 302

Both Sides of the Table

APRIL 3, 2014

We have 12 developers and they have 3. Sales people will often sell future development work. It’s the easiest way to justify losing deals, put pressure on your to build the features they want and they always believe a competitors PR more than the reality they see inside your business. I’ve seen it a thousand times.

Sales 382

Sales Startup Technical Review Matching 382

Rembrandt Communications

MARCH 1, 2022

While your marketing and PR teams need to lead your promotional efforts and develop the specific messaging you use for each campaign, all of your employees should know what’s going on. This helps you save time, money and other resources. More important, you’ll discover what your customers want most!

Campaign 245

Campaign Social Media PR Public Relations 245

Hunter Walker

OCTOBER 14, 2024

Over the course of 18 months, I built up an initial knowledge set as I was developing the underlying thesis for the brand. Through this process, I was able to piece together bits of information, like where to manufacture products and which distributors to work with. It was very much a gradual process of getting 1% better each day.

New York City 110

New York City Hockey Stick Distribution Angel Investor 110

View from Seed

JANUARY 27, 2021

Supporting other external PR and media relations for the firm. We lead or co-lead most of our investments and we develop our individual conviction vs. trying to hang around the hoop for market signals. Formulating and executing on NextView’s social media strategy and managing multiple social media presences and communication channels.

Operations 227

Operations Hiring Seed Stage Boston 227

Rembrandt Communications

FEBRUARY 1, 2025

Are you using the power of PR, or public relations, to boost sales, awareness and credibility right now? This is just one example of the Power of PR at work, but it can catapult your success! I bet youre ready to learn more Well, many people believe that PR stands for press release. How are you using the Power of PR?

PR 130

PR Public Relations Database Audience 130

Both Sides of the Table

JANUARY 23, 2011

One of the most frequent questions entrepreneurs ask about when they raise a little bit of money or are getting close to launching their first product is whether they should hire a PR firm. PR is a process, not an event - For starters let me say that you shouldn’t do PR around milestones.

PR 349

PR Startup Hiring Social Network 349

YoungUpstarts

DECEMBER 2, 2018

Leading lifestyle blog and developing smart content strategy for social media seems very natural and easy for young generation. Successful blogging can help you in becoming local influencer with further development of collaboration and endorsements. 6. Advertising and PR. Websites and web design. Helping to be green and eco.

Cost 185

Cost Technical Review Social Media PR 185

YoungUpstarts

AUGUST 5, 2012

startups, social media firms, advertising and PR companies, and more. Professionals at Co+Hoots include designers, lawyers, marketers, writers, software developers, offering not just camaraderie, but services as well. Current members include marketers, writers, web developers, and non-profit tech companies. Thinkspace.

San Francisco 253

San Francisco Las Vegas Seattle Phoenix 253

TechEmpower

APRIL 21, 2015

Much of the effort in the past year has been focused on improving the toolset, allowing contributors to create their own test and development environment with less effort and to optionally focus on just the frameworks or platforms of interest to them. Between Round 9 and Round 10, we saw an average of 7 commits per day. About TechEmpower.

Framework 200

Framework EC2 Caching Java 200

Startup Professionals Musings

JUNE 11, 2014

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. These people also have the credibility to attract investors.

Technical Cofounder 245

Technical Cofounder Cofounder Advisory Board Startup 245

Both Sides of the Table

FEBRUARY 5, 2011

We have 12 developers and they have 3. Sales people will often sell future development work. It’s the easiest way to justify losing deals, put pressure on your to build the features they want and they always believe a competitors PR more than the reality they see inside your business. The excuse department is closed.

Sales 316

Sales Technical Review Matching Hiring 316

YoungUpstarts

AUGUST 31, 2020

While we are in the early stages of technological development in the virtual assistant space, a Jarvis-like computer that does all the busy work for small businesses is not too far away. And by being faster, more accurate, and much more affordable, this will be a game-changer for small businesses across the board.

Artificial Inteligence 214

Artificial Inteligence Mali Management Technical Review 214

ConversionXL

NOVEMBER 5, 2020

And so, the concept for a digital PR service was born. Using my existing skills and resources (including an old domain name), I tested a productized digital PR offer. About 18 months later, we pivoted our messaging to evolve beyond digital PR. Conduct client development interviews. Image source ).

PR 120

PR B2B Lean Audience 120

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). When to start PR? It’s a continual process.

PR 319

PR Venture Capital Hiring Seed Capital 319

Both Sides of the Table

MARCH 11, 2011

So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. IdeaLab has a philosophy that if they can get a centralized group of expert staff to help with legal, accounting, recruiting, PR, etc. But also when you’re developing so is your competitor.

Product 350

Product Tuvalu Dilution Incubator 350

Rembrandt Communications

DECEMBER 1, 2021

PR is your secret weapon to bring top talent to you! PR is your hiring secret! Develop messaging that describes all of the valuable benefits available at your business for new hires. Develop as human beings? • Develop your message specifically for potential new hires with this in mind. The post Need Great Talent?

Public Relations 130

Public Relations Hiring PR Technical Review 130

YoungUpstarts

MAY 4, 2020

Invest in building an official website with the help of an expert web developer. An online PR distribution service is beneficial for startups because the process of sending press releases is automated, saving the organization time, effort, and money. Benefits Of Press Releases For Startup Businesses. Acquire More Funding.

Social Media 147

Social Media Startup Distribution Public Relations 147

YoungUpstarts

AUGUST 3, 2020

Many companies throughout the world have run numerous PR campaigns and CSR activities before the outbreak of the pandemic, showing how much they care about people. In addition, they also must focus on building resilience to adapt to the new conditions, such as empower the employees with digital tools to develop resilience.

Leadership 189

Leadership Technical Review Java Software Review 189

VC Cafe

MARCH 16, 2025

Below are a few characteristics that we look for when evaluating consumer tech investments at Remagine Ventures: Strong Team with focus on execution: The consumer space is highly competitive, demanding excellence in all aspects, including design, marketing, community building, PR, and growth. Speed is also critical.

Technical Review 78

Technical Review B2C Generative AI IPO 78

Both Sides of the Table

JANUARY 22, 2014

Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. To be clear – I’m not saying huge successes make a VC less likely to be helpful to you – I’m just saying it’s not a guaranteed predictor. Connections?

Portfolio 364

Portfolio Chicago Sales Incubator 364

Both Sides of the Table

JANUARY 27, 2013

I’ve started a recent series on PR at startups since I get asked for advice on this topic so often. After that a meme developed amongst many startups (and the advisors that coached them) that, “TechCrunch didn’t matter. Here’s how you should think about your PR plan. They want validation. Kind of obvious.

PR 309

PR Campaign Vertical B2B 309

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). If I can help you avoid some of my first-time mistakes it would be a victory. The following are some lessons I learned about early-stage startup marketing.

Early Stage 380

Early Stage Stealth Marketing Startup 380