www.forentrepreneurs.com

FEBRUARY 2, 2010

Think about your own behavior: if you are like me, you hate having to deal with sales people, and greatly prefer to do your own research starting with search engines, and leveraging free trials, on-line videos, blogs, reviews, and your social network. Using low cost inside sales when the touchless conversion is not possible.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

APRIL 28, 2020

I got one of those in 2018, mere months after I started at data.world as their first growth marketing and demand generation hire. Since we had a sales development team of our own, we needed to factor in their efforts, too. This is the model my customers referenced when I was selling them demand-gen software in 2014.

Demand 101

Demand Revenue SQL B2B 101

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. But I loved reading them and so did my team. Defensibility in Software. His Tenure at Microsoft.

Software Review 285

Software Review Software St. Louis API 285