ConversionXL

APRIL 28, 2020

To do that, we built a demand funnel that took us from nothing to 44X revenue growth in a single year. Since we had a sales development team of our own, we needed to factor in their efforts, too. This is the model my customers referenced when I was selling them demand-gen software in 2014. Image source ).

Demand 101

Demand Revenue SQL B2B 101

www.forentrepreneurs.com

FEBRUARY 2, 2010

It appears that LTV should be about 3 x CAC for a viable SaaS or other form of recurring revenue model. Examples of free products include Open Source software, services like HubSpot’s Website Grader , free versions of a SaaS service that have limited, but still valuable, feature sets, etc. have multiples that are more like 5 x CAC.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. But I loved reading them and so did my team. Defensibility in Software. His Tenure at Microsoft.

Software Review 285

Software Review Software St. Louis API 285