Differentiation Dilution Revenue 
Both Sides of the Table
NOVEMBER 14, 2017
You start out with vision, you must adapt and have intellectual honesty once you stare at your data and know where your true sources of differentiation and value are. An example of the systems companies build are pricing & revenue management tools to best help to optimize yield.
Steve Blank
APRIL 10, 2019
We slept under the tables, and pulled all-nighters to get to first customer ship, man the booths at trade shows or ship products to make quarterly revenue – all because it was “our” company. There are four problems: First, as the company raises more money, the value of your initial stock option grant gets diluted by the new money in.
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The Next Web
SEPTEMBER 15, 2013
The most common example of an API strategy is around companies who aspire to build a developer community as a new revenue source or as the foundation of their business. They should not be trying to generate new revenue streams or reach new audiences through such programs. Twilio is an interesting example of such a company.
Startup Professionals Musings
JUNE 13, 2020
Too many entrepreneurs tell me they are looking for an investor, and can’t differentiate between venture capital (VC) investors versus accredited angel investors. Angels will likely agree to simpler term sheets, better valuations, and less restrictive terms on potential dilution, voting rights, exit options, and executive roles.
Both Sides of the Table
JANUARY 20, 2011
That’s OK if it’s your problem as long as your business really is differentiated and compelling. They have some revenue but not much. I say this all the time: the “sweet spot&# of dilution on a normal deal is 25-33%. If you’re struggling a bit on funding you might see 40% dilution.
Both Sides of the Table
APRIL 25, 2011
A great recent example of this was a successful group of entrepreneurs who had created a company that will do $10-12 million in revenue at their system integration business (read: services business) in 2011 after having done $5 million or so in 2010 and $2-3 million in 2009. In a down market IP can become a huge differentiator.
betashop.com
OCTOBER 8, 2012
From the start we said that we would never make a decision as to what features to build or what products to sell based on revenue alone, rather we would focus on things that make our customers smile and by doing so lots and lots of revenue will fall out over time. Don’t skimp on fundraising because of dilution fears.?.
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