Differentiation Early Stage Technical Cofounder 
Startup Professionals Musings
AUGUST 9, 2020
If none of these five items is a clear differentiator in your case, a logical approach would be to assign each an equal weight of 20% of the total, and partition the total equity based on each co-founder’s correlation to each variable. The CTO of many technical startups was the original founder. But don’t get greedy.
Startup Professionals Musings
MAY 1, 2023
I always tell entrepreneurs that two heads are better than one, so the first task in many startups is finding a cofounder or two. Giving a cofounder a salary won’t get you the “fire in the belly” you want. Each cofounder should get equity for value, based on these key variables: Lived a key role in a previous startup.
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Startup Professionals Musings
AUGUST 4, 2014
If none of these five items is a clear differentiator in your case, a logical approach would be to assign each an equal weight of 20 percent of the total, and partition the total equity based on each co-founder’s correlation to each variable. The CTO of many technical startups was the original founder. But don’t get greedy.
Startup Professionals Musings
SEPTEMBER 10, 2018
If none of these five items is a clear differentiator in your case, a logical approach would be to assign each an equal weight of 20% of the total, and partition the total equity based on each co-founder’s correlation to each variable. The CTO of many technical startups was the original founder. But don’t get greedy.
Startup Professionals Musings
AUGUST 24, 2016
If none of these five items is a clear differentiator in your case, a logical approach would be to assign each an equal weight of 20% of the total, and partition the total equity based on each co-founder’s correlation to each variable. The CTO of many technical startups was the original founder. But don’t get greedy.
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 24, 2011
How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). How cofounders can collaborate without going crazy. Michael: Well, I’m very in the early stage, and my question reflects that. How to move from a free to a paid product without losing all your users. Jason: Nice.
reidhoffman.org
NOVEMBER 12, 2013
For early stage companies, it’s important to show that you’re on path, that you have prospects, and that you can get to your vision. What’s your differential business strategy? Your differential growth strategy? Your differential product? Put another way, the ideal financing partner is a financing cofounder.
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