ReadWriteStart

OCTOBER 6, 2020

Startups and entrepreneurs have a unique challenge they need to face to effectively promote their solutions in a digital environment. Here are five essential inbound marketing tools for startups and entrepreneurs. Some essential entry options include: The participant’s name. Bonus tip: Audiences love interacting with videos.

Marketing 156

Marketing Entrepreneur Social Media Startup 156

Hearpreneur

FEBRUARY 6, 2021

How did you come up with your business name? The Plastiq name is a play on credit cards and the added flexibility Plastiq offers customers to pay with cards where they are not accepted. Any advice you would give to entrepreneurs and business owners? What makes you unique? What is your unique selling proposition (USP)?

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Customer Entrepreneur Silicon Valley Technical Review 127

YoungUpstarts

JUNE 27, 2018

But none of this happens by accident — here are lessons prospective digital entrepreneurs can learn from three great business websites. Entering a competitive marketplace makes branding crucial for differentiating yourself from more established rivals.

Entrepreneur 100

Entrepreneur Curation Differentiation Web Development 100

Both Sides of the Table

JANUARY 22, 2014

Smart is simply not a differentiator. call the companies that are doing well but not yet household names. Most entrepreneurs I encounter seem to make their decisions more on perceived brand, past successes and ability to intro. In fact, book smart can be a negative. look at their portfolio list. Ask about the criteria above.

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Portfolio Chicago Sales Incubator 364

Hearpreneur

SEPTEMBER 9, 2022

We asked entrepreneurs and business owners about their best business or entrepreneur turnaround story and here are the responses. #1- My favorite entrepreneur turnaround story is that of Lord Alan Sugar. I admire Howard Schultz for using his thinking skills in taking over a company name where he previously worked as an employee.

Entrepreneur 124

Entrepreneur Bankruptcy Southern California South Africa 124

Hearpreneur

JANUARY 12, 2020

We asked entrepreneurs and business owners how they are bold in their business and here are the responses. #1- Any entrepreneur will tell you that they took a risk when they started their business. First, I fell in love with SEO and internet marketing ever since I was able to rank my simple website for my brand name.

Entrepreneur 109

Entrepreneur Software Review Technical Review SEO 109

Hearpreneur

JANUARY 1, 2023

We asked entrepreneurs to share how they will prepare for the bad economy and here is what they have to say. #1- Analyze the interest rates and the investment amount that is under your name. Reassess all the differentials based on demand, always prioritizing products and services with greater profitability and better cash generation.

Entrepreneur 122

Entrepreneur Software Review Technical Review Revenue 122

YoungUpstarts

JULY 20, 2018

A great business name identifies your business, tells your customers and prospects something meaningful about your brand , and helps to differentiate your business from your competition. But what should you do if the name you’ve been using for your business isn’t effective at accomplishing those goals? 3 Your Name is Not Unique.

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Naming Warrant Differentiation Small Business 113

YoungUpstarts

APRIL 19, 2012

In a recent study of 54 high growth private companies, I learned that several of the successful entrepreneurs in the study were repeat entrepreneurs who had “imploded” their first business by taking on too much growth too quickly. Growth requires the entrepreneur to install more processes, procedures, controls, and measurement systems.

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Dilution Virginia Management Washington 209

YoungUpstarts

JULY 17, 2013

Because of this, fellow entrepreneurs are always asking me the proverbial question that is woven into the media interview of every successful CEO, “So, what’s your secret?”. Can a competitor’s product name be easily substituted for my company’s brand? By Wain Kellum, CEO of Vocalocity.

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Georgia Atlanta Sales Cycle Business Model 238

reidhoffman.org

NOVEMBER 12, 2013

. × At Greylock , my partners and I are driven by one guiding mission: always help entrepreneurs. It doesn’t matter whether an entrepreneur is in our portfolio, whether we’re considering an investment, or whether we’re casually meeting for the first time. Entrepreneurs often ask me for help with their pitch decks.

Entrepreneur 111

Entrepreneur Viral Revenue Networking 111

YoungUpstarts

JUNE 3, 2011

As we know, this space is a very competitive one; Fetch Plus differentiates itself from the rest by targeting companies with holdings, focusing on developing tools necessary for these companies’ holdings to efficiently and effectively build and scale their social media footprint through different networks for engaging fans.

Social Media 187

Social Media Media Management Application Development 187

YoungUpstarts

NOVEMBER 19, 2019

So, with that in mind, I’d like to share six key ways to increase your success with investors: Make Sure You Actually Have a Differentiator. If you cite what you believe is your differentiator and they fire back with five other companies that are doing the same thing, it proves that you haven’t done your research. In Closing.

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Startup Investment Bankers Technical Review Cofounder 138

Duct Tape Marketing

OCTOBER 1, 2019

Transcript of Creating a Brand Name That Sticks written by John Jantsch read more at Duct Tape Marketing. He is a brand strategist speaker, founder of Sticky Branding and the author of Brand New Name: A Proven, Step-by-Step Process to Create an Unforgettable Brand Name. You know my brand name is Duct Tape Marketing.

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Naming Connecticut United States Small Business 64

The Startup Magazine

JULY 11, 2024

For businessmen and entrepreneurs, leveraging your skills and experience in the for-profit world can significantly benefit your nonprofit startup venture. This knowledge can help you differentiate your nonprofit and avoid common pitfalls. Assess the existing services and identify gaps that your nonprofit can fill.

Social Media 148

Social Media Public Relations Programming Business Plan 148

Both Sides of the Table

DECEMBER 5, 2010

There were chat rooms, discussion groups, dating, classified ads – you name it. ones were enhanced because they coincided with hardware that allowed us to capture more content instantly – namely images and video – otherwide Web 2.0 might have been a lot less differentiated. companies versus the Web 1.0

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Social Network Networking Internet Technical Review 318

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 21, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). I see the name of Noel’s company. Why don’t you give Jason the name of your company or your URL? We’re an integrate from that company but we had a lot of regret in hindsight when it came with the name that we picked.

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Widget Cofounder Technical Review Software Review 204

ReadWriteStart

MARCH 8, 2021

Every startup entrepreneur wants to see their company grow. So what are the biggest barriers startup entrepreneurs experience in their route to achieve long-term growth? A catchy name goes a long way to cement your brand in people’s minds, but you’ll also need the help of brand differentiation to distinguish your company from others.

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Startup Retention Acquisition Agile 127

Up and Running

DECEMBER 16, 2014

To grow a business, most entrepreneurs know that they should be implementing PR strategies. But where do you start, and what are the best approaches to public relations for an entrepreneur? ” We recently featured an excerpt from her book, which offers even more great tips on networking for entrepreneurs.

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Public Relations Small Business PR Entrepreneur 117

crowdSPRING Blog

DECEMBER 13, 2018

Branding is a process designed to develop, among other things, a unique business name and custom logo design for a company, product, or service. But branding isn’t solely about tangible concepts like a company’s name and logo. What is branding? We cover this in detail in Chapter 3 (Brand Identity Research).

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Marketing Charlotte Naming Design 162

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). You’re going to tell Jason and Bob just the name of your URL, nothing else, and see if Jason can figure out what it is. It helps you manage, at first a checking account, is where the name came from, through text messaging.

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Cofounder Technical Review Software Review Differentiation 208

The Startup Magazine

NOVEMBER 19, 2019

So, with that in mind, I’d like to share six key ways to increase your success with investors: Make Sure You Actually Have a Differentiator. If you cite what you believe is your differentiator and they fire back with five other companies that are doing the same thing, it proves that you haven’t done your research. In Closing.

Startup 130

Startup Technical Review Stealth Differentiation 130

Steve Blank

FEBRUARY 10, 2016

Funding challenges and other issues founders face in the early days of starting up were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Hire around you to fill those weak spots. …. Orders increased.

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Silicon Valley Ohio Columbus Entrepreneur 120

Hearpreneur

AUGUST 4, 2015

What’s in a name? Would a rose called by any other name sell just as well? Coming up with a name for your business is just as important as the business idea itself. A name not only identifies you, but it can also serve to set you apart from your competitors and reflect your values. So what’s in a name?

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Naming China Entrepreneur Los Angeles 48

Startup Professionals Musings

SEPTEMBER 28, 2015

Too many entrepreneurs look for that one magic bullet -- an exciting new technology, perhaps, or their own determination to make the world a better place -- to override any shortcomings in their startup model. Too many competitors or a product with minimal differentiation makes a startup risky. An experienced and skilled team on board.

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Exit Strategy Technical Review Distribution Viral 120

YoungUpstarts

NOVEMBER 19, 2019

So, with that in mind, I’d like to share six key ways to increase your success with investors: Make Sure You Actually Have a Differentiator. If you cite what you believe is your differentiator and they fire back with five other companies that are doing the same thing, it proves that you haven’t done your research. In Closing.

Startup 113

Startup Investment Bankers Technical Review Cofounder 113

YoungUpstarts

JULY 30, 2019

Walmart has long been a top name in US retail. Simon Mainwaring, branding expert, and entrepreneur, shares in his Walmart Case Study: The key takeaway is that purpose is essential to the way stakeholders view your brand. Find a differentiating factor for your signature brand. Let’s get started. Market your signature brand.

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Social Media Curation eCommerce Channel 173

Up and Running

JANUARY 3, 2019

Buyer” and “user” personas are very similar, but the labels do help to differentiate the kind of persona you are creating. This is why entrepreneurs are often encouraged to build businesses that solve problems that they have themselves. For many businesses, buyers and users are the same person.

Software Review 130

Software Review Product Development Portland Software 130

Reid Hoffman

FEBRUARY 21, 2019

We have interviewed many dozens of successful entrepreneurs and executives over the years, for our books and our podcasts, and we can’t recall any who said that an executive education class played a vital role in their success. Three mentioned the same name: Joi Ito, a venture capitalist and entrepreneur.

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Japan Technical Cofounder Silicon Valley Houston 78

Women Entrepreneurs Can

JANUARY 8, 2025

Think about regional cuisines or local ingredients that could help differentiate your establishment from the competition. According to Entrepreneur, around 44% of business owners report that their ventures experienced growth when they invested time and energy into community engagement.

Technical Review 40

Technical Review United States Community Differentiation 40

Duct Tape Marketing

OCTOBER 28, 2021

How Small Business Owners And Entrepreneurs Can Succeed written by John Jantsch read more at Duct Tape Marketing. Barry was named President and CEO of Deluxe Corporation in November 2018 and is a member of its board of directors. He’s also the author of Small Business Revolution: How Owners and Entrepreneurs Can Succeed.

Small Business 101

Small Business Entrepreneur Green Community 101

Hearpreneur

APRIL 3, 2016

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1 – A Name to Trust. The name of our company came from the name of our flagship product. Photo Credit: Shaun Gray.

Naming 48

Naming Technical Review PR LLC 48

Hearpreneur

FEBRUARY 4, 2016

There is no rule which states that an entrepreneur needs to be the most extroverted person in the room. There has been a long line of entrepreneurs who prefer to be behind the scenes, working on the guts of their business, making sure their ship continues to run the right course.

Entrepreneur 48

Entrepreneur XML B2B Differentiation 48

YoungUpstarts

OCTOBER 9, 2019

As we explained previously , A brand is much more than the name and logo of a business. In today’s crowded market, it can be hard to find a strong business name that isn’t already taken. And, when your name doesn’t immediately communicate anything relevant about your business you have two options: change your business name.

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Reputation Audience Naming Design 124

Duct Tape Marketing

SEPTEMBER 10, 2019

Transcript of Advice for Entrepreneurs Who Want to Sell Their Companies written by John Jantsch read more at Duct Tape Marketing. When an acquirer looks at your company, if your gross margin is dropping consistently year over year, they’re going to draw the conclusion that you’ve lost your marketing differentiation.

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Entrepreneur Switzerland Revenue Differentiation 68

ReadWriteStart

OCTOBER 2, 2023

I’ll start by taking you to the world of Startup X, a passionate team of entrepreneurs who believed they had the next big thing in the world of software as a service (SaaS). It makes the product more user-friendly and can also help build trust with customers and differentiate the product from competitors in the SaaS market.

Design 105

Design Product Churn Rate Architecture 105

Mike Michalowicz

FEBRUARY 11, 2013

The most common question entrepreneurs ask me, is “how can I improve my marketing with no or little money?’ Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. Get a Twitter account in your business name.

Small Business 167

Small Business Marketing PR Social Media 167