Differentiation Georgia Naming 
YoungUpstarts
JULY 17, 2013
You want the starting market you have chosen to be narrow enough to allow your product/service to be easily differentiated, but not so narrow that there isn’t enough market for the business to be viable. Can a competitor’s product name be easily substituted for my company’s brand?
crowdSPRING Blog
DECEMBER 13, 2018
Branding is a process designed to develop, among other things, a unique business name and custom logo design for a company, product, or service. But branding isn’t solely about tangible concepts like a company’s name and logo. What is branding? We cover this in detail in Chapter 3 (Brand Identity Research). The basics.
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Duct Tape Marketing
SEPTEMBER 10, 2019
When an acquirer looks at your company, if your gross margin is dropping consistently year over year, they’re going to draw the conclusion that you’ve lost your marketing differentiation. But a lot more of them have the second point of differentiation, which is better marketing, right? So it’s important.
Duct Tape Marketing
FEBRUARY 27, 2020
So I actually got involved being a music pastor at a church in Georgia. John Jantsch: So I got to know, what’s in the name? So, in full disclosure, you mentioned about your name, Duct Tape Marketing, when you and I were offline a second ago. That’s what differentiates us from just advertising.
Duct Tape Marketing
DECEMBER 15, 2022
And so the site isn't just where, how you can find out how you can work with her, but it's a webinar that she's gonna be doing or you know, a small gathering she's doing in Atlanta, Georgia to bring people together to talk about these things. Do you feel like you know what differentiates your business from every other business out there?
ConversionXL
AUGUST 21, 2015
The company’s brand name. Morris showed the quiz passage in six different typefaces – Baskerville, Computer Modern, Comic Sans, Georgia, Trebuchet, and Helvetica. As I mentioned earlier, part of the banner blindness problem is that readers completely fail to see the ads, let alone differentiate them from the content.
crowdSPRING Blog
JULY 10, 2017
Your brand is more than just your company’s name and logo, but a logo is an important part of a company’s brand. We love this logo for First Five Affair , a fundraising event focusing on supporting children in Georgia. A good logo helps to differentiate your company from its competitors.
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