Differentiation Georgia Sales 
YoungUpstarts
JULY 17, 2013
You want the starting market you have chosen to be narrow enough to allow your product/service to be easily differentiated, but not so narrow that there isn’t enough market for the business to be viable. Wain Kellum is CEO of Atlanta, Georgia-based VoIP service provider Vocalocity. Get the right team in place.
YoungUpstarts
JULY 16, 2014
When the three pulled into a shoe store in Maine after a conference in Boston some years back, they noticed that the sales help was unusually and found that the store had deployed a “secret shopper” program, where employees may be penalized for not being sufficiently aggressive when selling.
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Duct Tape Marketing
FEBRUARY 27, 2020
So I actually got involved being a music pastor at a church in Georgia. That’s what differentiates us from just advertising. Video, email, audio, even sales copy that is meant to sell. I use it for all my sales stuff, marketing stuff. Lance Cummins: I got a real job. This is where my story gets crazy.
Duct Tape Marketing
JULY 31, 2019
Transcript of Overcoming Objections in Sales written by John Jantsch read more at Duct Tape Marketing. John Jantsch: So, objection seems like a pretty specific part of the sales process. Jeb Blount: Well, if you think about most sales books, there’s a little part in the very back of every sales book on objections.
VC Cafe
AUGUST 15, 2011
The program is geared to medium to large companies with sales of between 20 and 200 million shekels and annual exports of at least 10% of sales that are interested in establishing themselves in the Indian or Chinese market for the long run. The company has plants in Israel and the US, and sales offices in the US, Japan, and Europe.
YoungUpstarts
AUGUST 3, 2016
sales growth and 40x return on investment after running its Freestone Tour Facebook campaign. Using their own rustic images of sweet Georgia peaches, they were able to grab the attention of consumers all across the U.S., The local business used Facebook ads to help their small, pop-up peach stand go viral, experiencing a 2.3x
Duct Tape Marketing
SEPTEMBER 10, 2019
When an acquirer looks at your company, if your gross margin is dropping consistently year over year, they’re going to draw the conclusion that you’ve lost your marketing differentiation. But a lot more of them have the second point of differentiation, which is better marketing, right? So it’s important.
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