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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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2011 Consumer Internet Predictions

Lightspeed Venture Partners

Before I try gazing into my crystal ball to see what 2011 will bring for the consumer internet industry, let me first see how I did on last years predictions: 1. Social games overflow out of Facebook. Twitter continues to grow in usage, overtaking Myspace to become the third largest social network in the world.

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Lessons Learned: The lean startup

Startup Lessons Learned

For example, one angel investor reportedly invested in several hundred social networking ventures employing this philosophy. That being said, I do see problems with the conventional wisdom especially in the valley with your technical vision, which then creates economic problems. Take a look and let me know what you think.

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The only 2 ways to build a $100 million business

Version One Ventures

Companies that score highest in this criteria are typically: E-commerce businesses that fulfill regular needs and offer a differentiated experience or SaaS businesses that help businesses or individuals manage core activities. Even more interesting are businesses that create network effects like marketplaces or social networks.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Social media is about doing that online. Establishing a presence on the Internet even if you have a physical store, is critical. Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. Are you a thought leader? Be visible!

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

Focus on finding a network of diehard fans, and cater your content to their needs. This is the basis of an effective differentiation strategy. This network isn’t mutually exclusive with building an audience of customers. Developing a social media following. Not every person that buys from you will be a superfan.

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A Great Product Will Fail Unless You Price it Right

Startup Professionals Musings

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to “convert” users to paying customers.

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