Differentiation Kansas City Sales 
Duct Tape Marketing
SEPTEMBER 8, 2014
A Killer Sales Pitch. When we walk into a prospective client sales presentation, we are already able to show compelling reasons to choose us through our track record, approach and case studies. But a Duct Tape Marketing certification will really help elevate our sales pitch. Differentiation. See what I mean?
Duct Tape Marketing
NOVEMBER 14, 2024
The conversation also touches on the challenges female CEOs face in the insurance industry and the unique advantages of Kansas City as a tech hub for health benefits innovation. Kansas City is a growing hub for health tech innovation. I'm in Kansas City, the average market has 68 to 133 plans to choose as an individual.
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Duct Tape Marketing
SEPTEMBER 12, 2014
Most businesses these days seem to take a sales or marketing approach to business development instead of a sales AND marketing approach. These common mistakes in sales can cost you marketing dollars and a lot of revenue from potential sales. You may meet with fewer people, but you’ll close more sales.
Duct Tape Marketing
JUNE 5, 2018
This will help to move them closer to the sale. Find your point of differentiation. A sub-promise is a trust factor that a company offers (such as “Kansas City’s most trusted”). This can be a point of differentiation but can also help boost your SEO because it provides a good user experience.
Duct Tape Marketing
FEBRUARY 24, 2022
In this episode, I talk with Michael DeLon about how publishing your own book helps you not only demonstrate your expertise but also differentiate yourself from your competition. Wouldn’t that be a big differentiator? [19:00] Look, if you work in sales, wanna learn how to sell or just peek at the latest sales news.
Duct Tape Marketing
FEBRUARY 28, 2018
I know I’ve subscribed for my Kansas City daily paper for years, but I think you’re talking about something much larger than that. So this is really building out your competitive differentiator. Anne Janzer: Indeed, indeed. ” John Jantsch: So in some ways, I mean, we’ve always had that.
Duct Tape Marketing
JULY 19, 2017
We can talk about that, but Sony came after GoPro once it started seeing this five years of 90% annual sales growth between 2010 and 2015. Yeah, we have one in Kansas City, so I am familiar with it. What this person is saying is directly relevant to the challenges you’re facing right now.” John Jantsch: Yup, yup.
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