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Why Startups Need a Well Articulated Strategy (And How to Think About Yours)

Both Sides of the Table

He calls this competing with “non consumption” It was the most profound business strategy book I had read and greatly influenced how I thought about company building and certainly how I think about investing. But a clear, crisp articulation of: What problem you are solving for today’s users of your product (really.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. But being best-in-class at online marketing is also a sine qua non to standout from your peer group. But you also need to compete to win eyeballs and users playing by the same rules as your fiercest foes. It’s worth a quick read.

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What Happens When Startups Turn from Their Innovation Stage to Operational Excellence?

Both Sides of the Table

You start out with vision, you must adapt and have intellectual honesty once you stare at your data and know where your true sources of differentiation and value are. We have well financed competitors whom despite competing with we respect deeply and when you see your competition launching in many markets it’s tempting to follow suit.

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Startup Stock Options – Why A Good Deal Has Gone Bad

Steve Blank

Stock options for all employees of startups served several purposes: Because startups didn’t have much cash and couldn’t compete with large companies in salary offers, stock options dangled in front of a potential employee were like offering a lottery ticket in exchange for a lower salary. Why would they do that?

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When Security Can Become Your Business Differentiator, Everybody Wins

YoungUpstarts

Non-cyber security small-to-medium sized businesses are focused on creating value around their core competency, not cyber security. Security is challenging enough to stay on top of when you have to worry about just your organization and your technology.

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[Review] The Three Rules – How Exceptional Companies Think

YoungUpstarts

More importantly though, Raynor and Ahmed uncovered three very simple rules that differentiated the best from the rest: 1. Many other business commentators have stated this maxim before (in various other ways as well), but the idea is simple: find a position that’s based on non-price value i.e. do not compete on price.

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Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

What I find exciting about Freshdesk is that they may be able to do the same thing in customer support that Zoho did in CRM: a drastic downshifting of the price-point of a full-functionality, differentiated, cutting edge customer support solution. Bizosys Technologies, a Bangalore, India based software engineering company was founded in 2009.

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