ConversionXL

NOVEMBER 28, 2022

TikTok Ads are TikTok’s pay-to-play offering for businesses. Unlike Facebook, Instagram, and Twitter, where users often see content and ad formats shared across platforms, TikTok differentiates itself as a place to discover something new. What are TikTok Ads? TikTok’s biggest unique selling proposition (USP) is its uniqueness.

Customer 102

Customer Viral Audience Campaign 102

Both Sides of the Table

SEPTEMBER 14, 2010

In both of these scenarios angels made great returns precisely because they didn’t need to dip their hands into their pockets a second or third time, their companies didn’t go bankrupt and they didn’t get buried in the cap tables by large VCs who put in “pay to play” provisions in tough times. So where are we now? It’s hard to say.

Angel Investor 152

Angel Investor Cap Table Early Stage Deal Flow 152

Hunter Walker

AUGUST 8, 2023

Restructures, Down Rounds, and Pay to Plays. Lower performing VCs will disappear faster and new entrants will differentiate themselves. Whatever gets reported is just the tip of the iceberg. So yeah, it’s gonna be a tough vintage of returns for many but hopefully healthy for our industry.

Portfolio 116

Portfolio Cap Table LP Valuation 116

Up and Running

APRIL 3, 2017

What differentiates you from competitors? Pay to play: Set a daily budget of $20 for two to three weeks to start. Keep it short with an authentic headline on what you offer, what differentiates you, and what skills you’re looking for. What profile and skills will be successful here?

Social Media 96

Social Media Employee Media Hiring 96

Duct Tape Marketing

JANUARY 8, 2020

That to me is one of the ways that we differentiate ourselves. Now it’s wrapped around the pay-to-play side of it. I think one of the ways that makes us very different is anyone in our organization that teaches or coaches, has owned their own agency for a minimum of 20 years and still today owns and runs their agents.

Marketing 37

Marketing Management Hiring Community 37

This is going to be BIG.

NOVEMBER 16, 2023

That’s how it feels when your hot deal from two years ago winds up running low on cash and gets into a pay-to-play round that wipes out the cap table. What are these folks who wind up on the Midas List accomplishing day to day that differentiates them from the middle of the pack? But I thought I was good!?” You have outcomes.

Non-Compete 97

Non-Compete Cofounder Cap Table Reputation 97

Duct Tape Marketing

APRIL 30, 2015

Social media is becoming an increasingly pay-to-play environment, especially on Facebook. They have a distribution network (which is ultimately what you are paying for) which includes real estate on some of the most high-profile media outlets, including CNN and ESPN. Finding that audience is often the hardest challenge.

Distribution 28

Distribution Cost Social Media Viral 28

Duct Tape Marketing

FEBRUARY 16, 2022

So there, there would be one thing that would differentiate to, John Jantsch (13:34): So. And if you're not able to do that or not willing to, then that's fine, but you gotta pay to play or have some skin in the game, uh, that way too. I'm like, I don't think I'd want to work with that person. They're just complaining that much.

Reputation 99

Reputation Advertising Networking Programming 99