Duct Tape Marketing

DECEMBER 4, 2024

Consumers are gravitating away from traditional social networks, forcing marketers to establish meaningful presences in these smaller, values-driven communities. Differentiation through trust-building and value alignment is becoming the ultimate competitive edge as traditional lead-generation methods wane.

Generative AI 80

Generative AI Marketing Campaign Differentiation 80

Startup Lessons Learned

SEPTEMBER 15, 2008

For example, one angel investor reportedly invested in several hundred social networking ventures employing this philosophy. That being said, I do see problems with the conventional wisdom especially in the valley with your technical vision, which then creates economic problems.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Version One Ventures

SEPTEMBER 19, 2012

Companies that score highest in this criteria are typically: E-commerce businesses that fulfill regular needs and offer a differentiated experience or SaaS businesses that help businesses or individuals manage core activities. Even more interesting are businesses that create network effects like marketplaces or social networks.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

YoungUpstarts

JUNE 3, 2011

One of the companies that will feature at the upcoming web and mobile technology startup conference Echelon 2011 is Fetch Plus , a social media and mobile application development company. That was in May 2004, when she approached the Athens New Media Synergy Center out of UGA to build a mobile student messaging platform she called Vusion.

Social Media 187

Social Media Media Management Application Development 187

The Startup Magazine

APRIL 22, 2024

In the interconnected digital landscape, a single recommendation from a loyal client can ripple across social networks, reaching a vast audience. In an ecosystem inundated with competing alternatives, loyalty emerges as a potent differentiator.

Retention 148

Retention Reputation Startup Social Network 148

YoungUpstarts

OCTOBER 23, 2016

Social Commerce. More than 2 billion people use social networks(8), such as Facebook and LinkedIn. Their popularity has prompted some social networking “stars” – including bloggers and YouTube favorites – to cash in by accepting advertising on their channels or selling their own products online(9).

Small Business 100

Small Business Asia Channel Technical Review 100

ConversionXL

NOVEMBER 24, 2021

Focus on finding a network of diehard fans, and cater your content to their needs. This is the basis of an effective differentiation strategy. This network isn’t mutually exclusive with building an audience of customers. Developing a social media following. Not every person that buys from you will be a superfan.

Reputation 134

Reputation Audience Management Social Media 134

YoungUpstarts

JULY 30, 2019

Your brand lives in everyday interactions your company has with its prospects and customers, including the images you share, the messages you post on your website, the content of your marketing materials, your presentations and booths at conferences, and your posts on social networks. Market your signature brand.

Social Media 173

Social Media Curation eCommerce Channel 173

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. A great offer goes a long way quickly…especially through our favorite social networking sites! Marketing gurus often refer to it as “differentiation.”

Small Business 167

Small Business Marketing PR Social Media 167

Lightspeed Venture Partners

DECEMBER 3, 2010

Social games overflow out of Facebook. While the amount of social gaming on other social networks, especially the Asian networks, has significantly increased over the course of the year, the vast majority of social gaming still takes place on Facebook. Social games chase hardcore gamers. gross margin.

Internet 114

Internet eCommerce Advertising Flash 114

Feld Thoughts

JANUARY 19, 2014

A reduction in the number of people killed in motor vehicle accidents (currently 3,200 people are killed every single day ) makes a compelling social benefit. As a feature differentiator, manufacturers will be eager to sell a profitable new option. William Hertling is the author of Avogadro Corp , A.I.

Artificial Inteligence 185

Artificial Inteligence Government Nevada Cost 185

David Teten

SEPTEMBER 5, 2014

Again, our value can really be differentiated in its scale and depth. Circle of Experts Contributed Articles Expert Networks Investment Research Market Research New York NextNY Social Network Analysis' There’s really nothing comparable to GLG Share in terms of delivering those resources to startup founders.

New York 114

New York Technical Review Networking Advisory Board 114

mashable.com

OCTOBER 11, 2011

.” If you can’t think of a compelling format, go with something like, “I noticed you’ve covered location-based networks quite a bit at Publication X, and I think you’d be interested in learning about how my startup is changing that space by [fill in blank].” Social Media Lists. Social Network Lists.

PR 103

PR Startup Social Media Technical Review 103

Startup Professionals Musings

JUNE 5, 2021

In startup business plans, a bubble is too many entrepreneurs and too many investors chasing the latest “next big thing,” like Google search engine, Facebook social network, or Amazon e-commerce site. In finance, a bubble is too much money chasing assets, greater asset production and a herd mentality. Supply and demand ignored.

Demand 362

Demand Government Venture Capital Valuation 362

entrepreMusings

AUGUST 24, 2016

Please vote, comment on, and share our panel idea: Customer Differentiation in Competitive Markets before September 2, 2016. It’s been over 7 years since I submitted a panel idea to SxSW Interactive and now the time has come to do it again.

Differentiation 28

Differentiation Customer LLC Technical Review 28

This is going to be BIG.

APRIL 29, 2011

Reality is that we're probably connected in some way anyway through various social networks anyway and I'm very quick to figure out all of those connections to ask about you. I don't mind cold intros at all--but it's hard when I can't figure out who you are in the context of my network. Would you invest in it.

Technical Review 115

Technical Review Early Stage Due Diligence Venture Capital 115

Startup Professionals Musings

JUNE 14, 2011

Strong focus and differentiation. A new social networking product that proclaims to combine the best of Facebook, MySpace, LinkedIn, and Twitter has too broad a focus and will likely not compete in the long run with existing offerings. Combining functions is not a good differentiator.

Intellectual Property 256

Intellectual Property Non-Compete Differentiation Social Network 256

ConversionXL

SEPTEMBER 9, 2021

Each profile should also be consistent with the social network. For example, Mailchimp’s avatars are the same across its social accounts. Naturally, what is popular will get copied in due time, which is why a differentiation strategy is critical for survival. However, its tone of voice differs slightly.

Social Media 142

Social Media Media Developer Marketing 142

Startup Professionals Musings

AUGUST 14, 2012

Strong focus and differentiation. A new social networking product that proclaims to combine the best of Facebook, YouTube, LinkedIn, and Twitter has too broad a focus and will likely not compete in the long run with existing offerings. Combining functions is not a good differentiator.

Intellectual Property 244

Intellectual Property Non-Compete Differentiation Social Network 244

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. Customize your interactions to meet unique customer needs. Connect to the customer in your communication.

Networking 234

Networking Customer Entrepreneur Social Network 234

YoungUpstarts

APRIL 4, 2012

Differentiate differentiate DIFFERENTIATE! Achieve a reputation as a guru, wizard, or fix-it person on social networks and channels. Often it isn’t just your product and services alone that will interest people, but what goes behind them. For small businesses, the entrepreneur is sometimes the product too.

Small Business 193

Small Business Differentiation Reputation Agile 193

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Respond online to feedback received online.

Social Media 249

Social Media Media Customer Viral 249

Startup Professionals Musings

DECEMBER 6, 2012

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Respond online to feedback received online.

Social Media 228

Social Media Media Customer Viral 228

Startup Professionals Musings

APRIL 21, 2012

This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to users locked-in as free. This doesn’t work well with “nice to have” offerings, like social networks, but does work for new drugs that solve critical health problems. Cost-based model. Portfolio pricing.

Business Model 282

Business Model Revenue Portfolio Differentiation 282

Startup Professionals Musings

MAY 23, 2013

This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to “convert” users to paying customers. This doesn’t work well with “nice to have” offerings, like social networks, but does work for new drugs and medical devices that solve critical health problems.

Product 290

Product Revenue Business Model Retention 290

Occam's Razor

FEBRUARY 3, 2014

It is a social network (like Facebook). The unique thing about these efforts is not only that they will be for YouTube primarily (though you can syndicate them all over the place), the differentiator will be that you'll create them with your specific YouTube audience in mind. YouTube is three things all rolled into one.

Analytics 151

Analytics Marketing Audience Channel 151

Startup Professionals Musings

AUGUST 31, 2014

This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to convert users to paying customers. This doesn’t work well with “nice to have” offerings, like social networks, but does work for new drugs and medical devices that solve critical health problems.

Revenue 287

Revenue Startup Business Model Retention 287

YoungUpstarts

NOVEMBER 2, 2011

com ) is a Singapore-based daily deals site by social commerce startup Storepair , and revolves around the idea of using social networking and crowdsourcing to offer consumers amazing local and overseas experiences. Deals89 ( www.deals89.com

Singapore 235

Singapore Cofounder Differentiation Social Network 235

Version One Ventures

DECEMBER 15, 2014

For example, if we were to take a social network like Facebook or Twitter, we might end up with something that looks like the diagram below (n.b. Given this positive feedback loop, it becomes clear that the goal of these social networks is to move a logged in user up the pyramid. for their posts. How is this beneficial?

Social Network 167

Social Network Metrics Framework Networking 167

Hearpreneur

SEPTEMBER 9, 2022

Mark Zuckerberg’s journey started when he created a message program ‘ ZuckNet’ at the age of twelve, CourseMatch and FaceMash in college, and finally the world-famous social networking platform ‘Facebook’ which revolutionized communication, followed by taking over WhatsApp and Instagram.

Entrepreneur 127

Entrepreneur Bankruptcy Southern California South Africa 127

YoungUpstarts

FEBRUARY 5, 2014

However, he was not the first to build a social network. In fact, surprisingly, there were hundreds of social networks before Facebook. If there was one factor where Zuckerberg truly differentiated himself from other entrepreneurs it was probably his ability to learn and adapt.”. Thinking Aloud startup'

United Arab Emirates 185

United Arab Emirates UAE Startup Social Network 185

Startup Professionals Musings

JANUARY 3, 2011

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. Customize your interactions to meet unique customer needs. Connect to the customer in your communication.

Customer 229

Customer Startup Networking Viral 229

betashop.com

OCTOBER 8, 2012

Before there was Fab there was fabulis, a social network meets places guide targeted to the gay community. When we pivoted from fabulis to Fab, from gay social network to design, we made the decision within 10 days to focus exclusively on our new One Thing, and we set a rule that not one person on the team could still do the old thing.

Technical Review 108

Technical Review Technology Software Review Valuation 108

Women Entrepreneurs Can

APRIL 8, 2022

The tool you’re using can differentiate between a good video and a bad one. Also remember that social media videos are not the same format as those seen on specialist video-sharing sites. For example, if you post long films on social networking sites, they may not get the attention they deserve. Use a Good Tool.

Video 52

Video Sales Social Network Social Media 52

Startup Professionals Musings

MARCH 25, 2011

In startup business plans, a bubble is too many entrepreneurs and too many investors chasing the latest “next big thing,” like Google search engine, Facebook social network, or Amazon e-commerce site. In finance, a bubble is too much money chasing assets, greater asset production and a herd mentality. Supply and demand ignored.

Startup 225

Startup Demand Green Government 225

Startup Professionals Musings

MARCH 20, 2013

In startup business plans, a bubble is too many entrepreneurs and too many investors chasing the latest “next big thing,” like Google search engine, Facebook social network, or Amazon e-commerce site. In finance, a bubble is too much money chasing assets, greater asset production and a herd mentality. Supply and demand ignored.

Demand 224

Demand Green Finance Government 224

Startup Professionals Musings

DECEMBER 26, 2010

This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to users locked-in as free. This doesn’t work well with “nice to have” offerings, like social networks, but does work for new drugs that solve critical health problems. Cost-based model. Portfolio pricing.

Product 247

Product Startup Portfolio Revenue 247