Steve Blank

SEPTEMBER 7, 2009

Reply Pros and cons of Push and Pull product positioning and differentiation « Yet Another (ex-)VC Blog , on February 21, 2010 at 11:14 am Said: [.] Isso sem mencionar que, dependendo do problema, em alguns casos fica bastante difícil “voltar atrás&#.

Customer Development 233

Customer Development Developer Customer Silicon Valley 233

ReadWriteStart

JUNE 23, 2011

Acelerar Technologies Daniel expects SharePoint's cloud based solution provider eco-system to develop over the next few years. Anupam Rajey from Lucknow, India, presented Acelerar Technologies , an outsourced accounting services BPO project from India. For now, it won't come in through the store. Anupam has serious segmentation issues.

Spain 115

Spain Entrepreneur India San Francisco 115

Steve Blank

MARCH 25, 2009

We had been attempting to compete by their rules with the same types of technology messages. Up until now all the graphics board companies supplied “technology”, and it was up to the customers to figure out which of these arcane specs was best for their business. What did I learn so far?

Silicon Valley 161

Silicon Valley Marketing RSS California 161

ConversionXL

OCTOBER 25, 2018

Messaging before technology. For MST Solutions, Bogdanovich has focused on executing well on one vertical per quarter, then expanding to other verticals. Each quarter is an opportunity to test and refine campaign tactics for other verticals. “I For those looking to expand theirs, here’s some advice.

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

MAY 11, 2017

To create a value proposition that really differentiates your offer, you have to know how the competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client. What I am looking for is common trends within that vertical. What is it on your website?

SEO 131

SEO Analytics Conversion Search 131

David Teten

APRIL 1, 2021

This typically includes: Relationships with relevant service providers in your vertical, often with pre-negotiated discounts: coaches, lawyers, accountants, common software vendors, consultants. A well-organized library of best practices for founders in your vertical, which you can share as appropriate. AskAnything.VC

Private Equity 78

Private Equity Venture Capital Portfolio Equity 78

ConversionXL

JUNE 30, 2019

To create a value proposition that really differentiates your offer, you have to know how competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client. What I’m looking for are common trends within that vertical. What is it on your website? reviews, trust).

SEO 126

SEO Conversion Analytics Design 126

crowdSPRING Blog

DECEMBER 13, 2018

Your brand positioning explains how your company differentiates in the marketplace and how you are different from your competitors. Horizontal vs vertical vs diagonal lines. Unlike vertical or diagonal lines, they look as though gravity has already acted upon them and there is nowhere for them to fall. Technology generic logos.

Marketing 162

Marketing Charlotte Naming Design 162

abovethecrowd.com

FEBRUARY 27, 2019

In many cases, a deeper focus on a particular category or vertical allows these marketplaces to distinguish themselves from broader marketplaces like eBay. Without the proper technology to match people who wanted a ride with people who could provide that service, taxi and chauffeur companies were drastically underserving the potential market.

Internet 88

Internet Matching Vertical Hosting 88

David Teten

JANUARY 9, 2018

He looked at his resume, and asked just one question: “ What’s your edge? ” My friend got the job because his answer was differentiated, credible, and backed up by a history of investing success. Many VCs focus on specific verticals, usually based on the sector in which a VC initially made her reputation. – Technology stack.

Venture Capital 60

Venture Capital Private Equity Silicon Valley Differentiation 60

David Teten

JANUARY 9, 2018

He looked at his resume, and asked just one question: “ What’s your edge? ” My friend got the job because his answer was differentiated, credible, and backed up by a history of investing success. Many VCs focus on specific verticals, usually based on the sector in which a VC initially made her reputation. – Technology stack.

Venture Capital 60

Venture Capital Private Equity Silicon Valley Differentiation 60

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). If you can’t get people to take it for free, even if it is early stage, then I think that’s a bad indication that you still don’t have enough differentiators from those other three. That’s easy, that’s super easy.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Duct Tape Marketing

JANUARY 25, 2023

7:30] Would you say self-publishing is seen as a differentiator for businesses? [11:42] And now I think it's definitely through technology, through, you know, a lot of advances in opportunities. People wanna get on the speaking circuits for whatever, you know, industry or vertical they're in. So there's a large buried entry.

Audience 98

Audience Revenue Distribution Differentiation 98

ConversionXL

APRIL 30, 2019

Differentiate your website (and your company) with your design. Too often, companies in the same vertical adopt a “me-too” approach in their design aesthetic. This kind of priming may also work the other way: A n egative first impression decreases the overall satisfaction with your site. How are you different from the competition?

Design 132

Design eCommerce Search Chile 132

Duct Tape Marketing

MAY 25, 2023

His new book Strategy in the Digital Age: Mastering Digital Transformation, explains how digital technologies enable the creation of innovative services and products. In the digital age, technology has pervasive impacts, and data plays a central role in transforming customer value propositions, operations, and the structure of industries. [02:44]

Technical Review 91

Technical Review ChatGPT Generative AI Technology 91

Both Sides of the Table

APRIL 23, 2011

He is starting to see this occur in sites that are verticalizing content. It has become a short form premium destination that is verticalizing content in category channels. They had a great team and interesting technologies. He does think there are opportunities in vertical search. Tell us more about MetaCafe? (37:00-40:30).

Vertical 265

Vertical Curation Boston Burn Rate 265

Version One Ventures

JULY 21, 2020

Technology changes. However, most businesses are looking for network effects, so they are less of a differentiator than they were a decade ago. No matter the vertical, geography, business model, macro or micro trends, entrepreneurs form the nucleus of a generational company. The startup market evolves, and so do we as VCs.

Founder 213

Founder Vertical Differentiation Portfolio 213

mashable.com

OCTOBER 11, 2011

Erica Swallow is a technology and lifestyle writer. Then research which journalists at that publication cover the vertical in which your startup or its news would fall. ” Be sure to differentiate your company from ones that the journalist has already covered, however. Facebook’s iPad App Finally Arrives [PICS].

PR 103

PR Startup Social Media Technical Review 103

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. image source.

Retention 115

Retention Customer Developer Programming 115

This is going to be BIG.

MAY 16, 2024

Add on the fact that some people theorize that the need for venture capital dollars will peak, or potentially already has, and then decline because of the ever-decreasing cost of technology infrastructure as well as the increasing capability of AI to replace expensive humans. That would probably signal the end of the asset class.

Vertical 97

Vertical Differentiation Cofounder Deal Flow 97

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. image source.

Retention 112

Retention Developer Customer Programming 112

ConversionXL

AUGUST 21, 2015

Adriana Heguy , Director of NYUMC Genome Technology Center and Professor of Pathology, answered: “There is also another positive aspect of simplicity: it is practical. In a survey conducted by Ketchum , researchers found that three fourths of consumers around the world feel that the current technology is failing to make their lives simpler.

Technical Review 48

Technical Review Software Review Vertical Advertising 48

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. image source.

Retention 105

Retention Customer Developer Programming 105

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. image source.

Retention 98

Retention Customer Developer Programming 98

alexpoole.info

AUGUST 14, 2012

Ascenders and are the vertical strokes which rise above the body of a character or x-height. Serifs are used to guide the horizontal “flow” of the eyes; The lack of serifs is said to contribute to a vertical stress in sans serifs, which is supposed to compete with the horizontal flow of reading ( De Lange et al.,

Technical Review 85

Technical Review Software Review Design Web 85

Startup Professionals Musings

FEBRUARY 15, 2017

Use disruptive technologies to alter the value chain. Disruptive technologies, such as the smartphone, totally changed the value chain for cameras, video, and software. New domains would include attracting business customers as well as individuals, taking your online business into retail, and diving into verticals.

Vertical 167

Vertical Differentiation Restful Audience 167

ConversionXL

SEPTEMBER 17, 2021

Some know how they do it, whether you call it your differentiated value proposition or your proprietary process or your USP. Lemonade is for people who want a change from the norm: “Lemonade isn’t simply slapping P2P technology atop existing insurance companies. But very, very few people or organizations know why they do what they do.

Campaign 109

Campaign Social Media Audience Channel 109

cdixon.org

SEPTEMBER 17, 2011

Quite early on, you will be able to differentiate yourself – and having competitors help you grow the market can actually be a good thing. But it’s probably wise to be more secretive in some vertical markets: [link]. I agree completely. And I would add: even if they copy your idea exactly, so what? link] Dejan Strbac.

Stealth 68

Stealth Startup NDA Cofounder 68

Austin Startup

APRIL 25, 2017

Additionally, our products often use new technologies and require people to change their behavior, such as using a camera to talk with their friends. While not all of our investments will pay off in the long run, we are willing to take these risks in an attempt to create the best and most differentiated products in the market.”

Valuation 48

Valuation Technical Review Social Network Forecast 48

Both Sides of the Table

JANUARY 18, 2011

I’ve long been a believer in technology that “captures” new media types: photos & video. might have been a lot less differentiated. And I’m a big believer in vertical use cases (in additional to more generalized platforms for sharing content). I am on record as saying that my opinion is that Web 2.0

Term Sheet 303

Term Sheet Mobile Cofounder Early Stage 303

The Equity Kicker

MAY 11, 2016

Andy Dunn, the founder of Bonobos and one of the most thoughtful writers I know on ecommerce, penned a good piece yesterday entitled Digitally Native Vertical Brands. It’s a brand, and that brand is vertical. Personalisation is a common way for vertically integrated ecommerce companies to differentiate their physical product (e.g.

Vertical 60

Vertical eCommerce Differentiation Distribution 60

The Next Web

FEBRUARY 24, 2014

As is the case in other countries with a relatively new, rapidly growing tech sector, e-commerce is Russia’s fastest growing vertical. However, in terms of the complexity of deal making and buoyancy of the Russian VC market, there is little to differentiate it from the West. Russian tech: Sectors to watch.

Russia 140

Russia Europe Government Vertical 140

ConversionXL

OCTOBER 21, 2016

As additional categories were added (such as video and gifts), the horizontal tab system scaled quite well and created a nice opportunity for differentiating product categories through color.” (via Combined with technology that switches content without reloading a page can instill a tangible feel to the end user navigating the page.” (via

Architecture 48

Architecture Canada AJAX Matching 48

ReadWriteStart

MAY 12, 2011

I suggested LinkedIn, oDesk, and eLance with the caveat that the field is extremely competitive and crowded and differentiation would be tough to achieve. Today, he has over a thousand, and he has chosen to focus on the realtor vertical. She has, thus far, not done any other formal customer acquisition initiative. Happy Grasshopper.

San Francisco 125

San Francisco Entrepreneur Silicon Valley India 125

Steve Blank

SEPTEMBER 10, 2009

The VP of Marketing looked at all the other PDAs on the market and differentiated Handspring’s product by emphasizing its superior expandability and performance. I have one question remaining open: As Nivi was just pointing at, do you consider your market as a new market when the technology is disruptive enough to bring behavioral changes ?

Customer Development 222

Customer Development Developer Customer Silicon Valley 222

Mucker Lab

MAY 1, 2013

Three generations into the birth of information technology, we are at the global inflection point – while it might not seem like it today, a hundred years from now it would be obvious and self-evident. From the outside, they are vertically integrated challengers to decades if not hundred-years old incumbents.

Software 107

Software Silicon Valley Los Angeles Columbus 107

Software By Rob

AUGUST 11, 2009

The Differentiators The areas that kill the most time when consuming open source software are: Installation process Documentation Support Usability I’m sure we can all point out a handful of open source projects that have decent documentation and decent usability. 299/user for Vault vs. $0/user for Subversion? at 11:07 am [.]

Open Source 62

Open Source Software Review Non-Compete Software 62