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Why Direct Marketing Is More Effective Than Ever

Duct Tape Marketing

Why Direct Marketing Is More Effective Than Ever written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Brian Kurtz. In this episode of the Duct Tape Marketing Podcast , I interview Brian Kurtz, Founder and CEO of Titians Marketing. Brian is a true fan of direct marketing.

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One Piece Of Advice Startups Might Not Hear – Direct Marketing Is Not Dead

YoungUpstarts

There are so many ways to use the internet to get word out that you have a new company that it is easy to forget that there are other approaches to marketing that are becoming largely untapped. One of the best ways to grow both your market and your own personal network within that market is direct marketing, especially in print.

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Protect Your Parents from Avis Budget: Direct Marketing Scumbags

Both Sides of the Table

This has been a year where people got mad in mass at financial institutions. It’s hard not to when you think about the amount of money that flowed into their coffers and the size of expected bonuses this year – of all years. Frankly, it disgusts me.

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10 Startup Prospects That Multiply If You Look Ahead

Startup Professionals Musings

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Eric provides many examples of potential and real application areas that are ripe for predictive analytics, but my view is that smart entrepreneurs can extrapolate these to hundreds more, just waiting to be tapped.

Analytics 248
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Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

Business Management Productivity Sales and Marketing Technology business Digital Mail Room Direct Marketing finance' The USPS offers a free, one-time service that updates a mailing list up to 50,000 names with correct, standardized addresses.

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New Blog of Note in the Direct Marketing World

OnlyOnce

New Blog of Note in the Direct Marketing World Gene Raitt, Chairman of the DMA, has launched a new blog today called DM Unplugged. Gene won't be the only contributor -- over time, other DMA board members (including me) and thought leaders in the direct and interactive marketing communities at large -- will contribute as well.

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10 Areas Where You Can Win With Predictive Analytics

Startup Professionals Musings

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Eric provides many examples of potential and real application areas that are ripe for predictive analytics, but my view is that smart entrepreneurs can extrapolate these to hundreds more, just waiting to be tapped.

Analytics 177