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Why Direct Marketing Is More Effective Than Ever

Duct Tape Marketing

Why Direct Marketing Is More Effective Than Ever written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Brian Kurtz. In this episode of the Duct Tape Marketing Podcast , I interview Brian Kurtz, Founder and CEO of Titians Marketing. Brian is a true fan of direct marketing.

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Always Right: Five Risks You Must Take With Your Customers

YoungUpstarts

Many entrepreneurs use the phrase “It’s not personal; it’s business” to justify keeping their customers at arm’s length. When they work with you, your customers should feel like they are entering the bar on the television show Cheers : ‘where everybody knows your name, and they’re always glad you came.’ Risk getting personal.

Customer 170
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28 Entrepreneurs Reveal the Organization, Communities or Associations they Belong to That Help Support Their Business

Hearpreneur

As an entrepreneur, joining organizations or networking groups can allow you to connect with like-minded people who can provide you with information and support, and refer customers to you. One of the best ways to promote your business and increase its name recognition is by joining business organizations and/or communities or associations.

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How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach

Duct Tape Marketing

00:50): Hello and welcome to another episode of the Duct Tape Marketing Podcast. My guest today is Seth Godin, teacher, author, and entrepreneur. He's published 20 bestselling books translated into nearly 40 languages, including most recently, the Song of Significance, the Practice, and this is Marketing. Here we go. (00:50):

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Learning is better than optimization (the local maximum problem)

Startup Lessons Learned

Many optimizers are in favor of split-testing, too: direct marketers, landing page and SEO experts -- heck even the Google Website Optimizer team. I’m sure other disciplines have their own names for it; even protozoans exhibit this behavior (its called taxis ). For example, I’m a big believer in split-testing.

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Episode 44: Communication and Credibility with Scott Spiro and Tony Lillios

Mike Michalowicz

In 2013, CSG was named one of the top 100 I.T. Tony Lillios is a serial entrepreneur and most notably a co-founder of Speck Products, the protective case maker for mobile products, which was acquired by Samsonite in 2014. Get involved with direct marketing, go into media (news channels, radio shows, etc) to build credibility.

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From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

Weve hosted some interesting tech entrepreneurs. Entrepreneurs have also tapped sharing platforms to directly market their goods and services, somewhat blurring the line between unadulterated peer-to-peer co-ops and direct sales channels. Include name, phone number, city and state for verification.