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One Piece Of Advice Startups Might Not Hear – Direct Marketing Is Not Dead

YoungUpstarts

One of the best ways to grow both your market and your own personal network within that market is direct marketing, especially in print. Networking at Its Very Best. In literally any industry, there is nothing like good old fashioned networking , face to face that is. Cost vs. Results. It pays.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

It seems to me that there is abundant proof in the marketplace of the financial returns to both large and small businesses, the low cost of entry, and the ubiquity of social networks. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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Introduction to Growth Hacking for Startups

VC Cafe

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

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This Week in Venture Capital – Episode 4

Both Sides of the Table

It was an early example of the power of direct marketing and subscription services. They track user consumption across mobile devices and network and build usage patterns that they can then sell this anonymized data back to carriers and to other relevant sources who have an interest in knowing mobile consumption patterns.

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28 Entrepreneurs Reveal the Organization, Communities or Associations they Belong to That Help Support Their Business

Hearpreneur

As an entrepreneur, joining organizations or networking groups can allow you to connect with like-minded people who can provide you with information and support, and refer customers to you. For business owners under the age of 45, it provides access to a global network and instructional programming.

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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

Debbie is the co-founder and CEO of Senior Living SMART, a full-service marketing agency focused exclusively on the senior housing and care industry. Debbie is also a proud member of the DTM network for the last 3 years. It's also a proud member of the Duct Tape Marketing Network for the last three years.

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From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

Dubbed "collaborative consumption" — or "the sharing economy" — this movement represents the newly cemented intersection of online social networking, mobile technology, the minimalist movement and heightened penny-pinching brought on by lingering economic uncertainties. Only 3% were online when I started AOL.