Steve Blank

OCTOBER 24, 2016

If the Microsoft board was managing for quarter to quarter or even year to year revenue growth, Ballmer was as good as it gets as a CEO. Apple under Cook has doubled its revenues to $200 billion while doubling profit and tripling the amount of cash it has in the bank (now a quarter of trillion dollars).

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

YoungUpstarts

DECEMBER 4, 2018

An online coupon site is basically an advertising platform that facilitates group buying deals via direct marketing. As consumers, we love free things and businesses are tapping into this psychology by investing in online coupon sites. What are online coupon sites? How can businesses benefit?

Revenue 113

Revenue Advertising Database Direct Marketing 113

Startup Professionals Musings

SEPTEMBER 28, 2012

Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

Social Media 289

Social Media Small Business Media Technical Review 289

Startup Professionals Musings

JANUARY 14, 2023

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 339

Hockey Stick Intellectual Property Non-Compete Business Model 339

Startup Professionals Musings

MAY 4, 2011

Yet a creative collaboration with your biggest competitor may be the best opportunity for revenue and survival. We finally decided set up a strategic partnership with a joint product to capture this elusive segment of the market. Companies today are paranoid, afraid that even their friends will steal their business. Cross endorsement.

Partner 225

Partner Non-Compete Merger Technical Review 225

Startup Professionals Musings

MARCH 12, 2013

Here are ten examples to get your creative juices flowing: Targeted direct marketing. On the movie production side, it’s time to start doing analyses on movie scripts, based on reaction to similar movies, to predict box office revenue and cities to hit. Education – guided studying for targeted learning.

Analytics 246

Analytics Retention Startup Social Media 246

Gust

AUGUST 17, 2014

Keep these balanced and aligned between people (customers, employees) and process (quality, service, revenue), and keep the scope realistic (eliminating world hunger is too broad). For a startup, it’s impossible to run an effective Facebook, Twitter, content marketing, and Google AdWords online campaign all at the same time.

Entrepreneur 182

Entrepreneur Technical Review Angel Investor China 182

YoungUpstarts

OCTOBER 3, 2019

Besides, you’d never reach an audience of that size through other direct marketing. . Users won’t find yours unless you actively direct them to it. . If people can’t complete purchases due to poor infrastructure, your revenue will continue to struggle. . And subsequent conversions. . The SEO Features Are Lacking.

Sales 113

Sales Software Review Social Media eCommerce 113

YoungUpstarts

DECEMBER 9, 2013

Besides the loss of potential future revenue, any sunk costs (costs you initially incur to gain the customer) are unrecoverable. You’d be much better served to use what you know about your customers to create highly targeted and personalized direct marketing campaigns. That’s where word-of-mouth advertising begins.

Customer 170

Customer Technical Review Florida Cofounder 170

Startup Professionals Musings

FEBRUARY 18, 2016

Here are ten examples to get your creative juices flowing: Targeted direct marketing. On the movie production side, it’s time to start doing analyses on movie scripts, based on reaction to similar movies, to predict box office revenue and cities to hit. Education – guided studying for targeted learning.

Analytics 120

Analytics Retention Social Media Campaign 120

VC Cafe

SEPTEMBER 5, 2012

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167

API Viral Startup Retention 167

Startup Professionals Musings

APRIL 19, 2020

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 386

Hockey Stick Intellectual Property Startup Non-Compete 386

ConversionXL

JULY 20, 2019

Generating revenue via email marketing requires strategy. Once you perfect your ecommerce email marketing strategy, conversions will soar. There’s really no denying it: Email marketing still plays a vital role in generating eCommerce revenue. Experian took an even closer look, focusing on revenue.

eCommerce 90

eCommerce Email Conversion Marketing 90

ConversionXL

DECEMBER 30, 2015

Generating revenue via email marketing requires strategy. There’s really no denying that email marketing still plays a vital role in generating eCommerce revenue. Direct Marketing vs. Transactional: Which Is Best? Direct Marketing / Promotional Emails. Does one work better than the other?

eCommerce 48

eCommerce Email Conversion Marketing 48

YoungUpstarts

SEPTEMBER 23, 2020

It’s not necessary for you to analyse market research to calculate which direction markets are expected to move. You would want to invest some of your small business revenue anyway, and since gold has always been a great inflation hedge, it seems the natural choice.

Institutional Investors 241

Institutional Investors Government Salary Stock 241

Duct Tape Marketing

OCTOBER 29, 2024

A book can directly lead to client engagement and revenue generation. Books can amplify credibility and visibility in the market. You can choose our system to move from vendor to trusted advisor, attract only ideal clients, and confidently present your strategies to build monthly recurring revenue. Visit DTM world slash scale.

Cloud 76

Cloud New York Curation Columbus 76

The Startup Magazine

OCTOBER 21, 2021

It creates opportunities for direct marketing. It charges a 5% fee on revenue generated by emails it sends out. The goal of the app is to replace an email marketing team. You can gain more market segments that can bring you more sales. You can get access to a marketplace, letting you increase revenue.

Social Media 130

Social Media Email SMS Advertising 130

YoungUpstarts

DECEMBER 5, 2013

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. Of course incumbents cannot be expected to jeopardize their revenue streams or investments in CRM platforms with new concepts that wipe out the need for their current solutions.

Programming 150

Programming Turkey Social Media Redemption 150

Startup Professionals Musings

OCTOBER 2, 2018

Expand marketing in channels that work and add others. Based on metrics, revenue growth, and customer feedback, it’s now time to prune digital channels that don’t work for you, experiment with new ones, and expand your efforts where you see success.

Marketing 240

Marketing Viral Channel Metrics 240

Berkonomics

JUNE 25, 2020

The old measures, including return on investment, percentage of profit against revenue or employee count, and more, obviously are still relevant. CMRR (Contracted Monthly recurring Revenue). Revenues are recorded as earned, not paid, especially when paid in advance. CPA (Cost per Acquisition). The lower, the better.

Internet 62

Internet CPA Acquisition Revenue 62

ConversionXL

JANUARY 26, 2017

Broad data about email marketing reinforces the fact that it is an effective and powerful medium for customer engagement. The Direct Marketing Association’s (DMA) 2015 National client email report tells , “Email has an average ROI of $38 for each $1 spent.” Consequently, of course, stores increase their revenues.

Retention 48

Retention Email eCommerce Software Review 48

Both Sides of the Table

DECEMBER 25, 2011

You can monetize via Google Ad Sales before you have enough revenue to build your own sales team. ” And then you can build email lists and market video content to your fans in the same way Gilt Groupe markets its clothes to its end consumers, making it an insanely scalable business. .” Sound familiar?

Silicon Valley 291

Silicon Valley Los Angeles Distribution Internet 291

Startup Professionals Musings

NOVEMBER 2, 2013

Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

Social Media 267

Social Media Media Social Network Viral 267

Ben's Blog

JUNE 18, 2011

If we are in a bubble, that is a bit of an odd commentary for a company that grew revenues 83% year-over-year and grew earnings 93% year-over-year. Direct marketing—the largest direct marketing company in the world is a software company, Google. Horace Dediu, Asymco. What is next?

Technical Review 60

Technical Review Software Review Valuation Internet 60

Duct Tape Marketing

NOVEMBER 17, 2022

Then I want to talk to you about adding a new revenue stream to your business that will completely change how you work with clients. For the first time ever, you can license and use the Duct Tape Marketing system and methodology in your business through an upcoming three day virtual workshop. Retention is really important.

Differentiation 86

Differentiation Sales Cycle Audio Networking 86

Startup Professionals Musings

SEPTEMBER 7, 2013

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 278

Hockey Stick Intellectual Property Startup Non-Compete 278

Duct Tape Marketing

OCTOBER 24, 2024

John Jantsch (00:16): What you just heard was a testimonial from a recent graduate of the Duct Tape Marketing certification intensive program for fractional CMOs marketing agencies and consultants just like them. 00:50): Hello and welcome to another episode of the Duct Tape Marketing Podcast. Visit DTM world slash scale.

Customer 63

Customer Cloud Curation Columbus 63

Startup Professionals Musings

APRIL 9, 2012

Outline your sales and marketing strategy (direct marketing, sales channel, viral marketing, and lead generation). You need to show your summary revenue and expense projections for three to five years. Who is your customer, what is the price, and how much does it cost you to build one? Executive team.

Business Plan 244

Business Plan Elevator Pitch Viral Lead Generation 244

YoungUpstarts

JULY 4, 2011

Import customer profiles and contact information to segment direct marketing efforts. Market to these contacts directly based on available public information. Respond, re-tweet, take actions or create a new conversation on major social sites. Get recommendations on different actions to take. Manage Online Connections.

Small Business 162

Small Business Management Aggregator Social Network 162

Austin Startup

FEBRUARY 24, 2019

My parents were entrepreneurs from the time I was born, specifically in retail and direct marketing. They will bring you revenue, delight your clients (the right salespeople care about the ultimate value delivered?—?not Let me pause here and explain my own background a bit because I think it will help make my points more clear.

Software Review 48

Software Review Sales Cofounder Analytics 48

Startup Professionals Musings

JULY 9, 2011

Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

Social Media 261

Social Media Media Marketing Social Network 261

Startup Professionals Musings

FEBRUARY 14, 2016

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 120

Hockey Stick Intellectual Property Non-Compete Business Model 120

Berkonomics

AUGUST 1, 2013

The old measures, including return on investment, percentage of profit against revenue or employee count, and more, obviously are still relevant. CMRR (Contracted Monthly recurring Revenue). Revenues are recorded as earned, not paid, especially when paid in advance. LPC (Lifetime Profit per Customer).

Internet 75

Internet CPA Acquisition Revenue 75

Startup Professionals Musings

FEBRUARY 3, 2011

Outline your sales and marketing strategy (direct marketing, sales channel, viral marketing, and lead generation). You need to show your summary revenue and expense projections for three to five years. Who is your customer, what is the price, and how much does it cost you to build one? Executive team.

Elevator Pitch 226

Elevator Pitch Viral Lead Generation Metrics 226

Startup Professionals Musings

JANUARY 11, 2015

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 120

Hockey Stick Intellectual Property Non-Compete Business Model 120

Startup Professionals Musings

JUNE 4, 2010

Dell announced over a year ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

Social Media 222

Social Media Media Marketing Social Network 222

Startup Lessons Learned

APRIL 7, 2010

Many optimizers are in favor of split-testing, too: direct marketers, landing page and SEO experts -- heck even the Google Website Optimizer team. Should you charge from day one, testing the revenue model first? Should you charge from day one, testing the revenue model first? We call such companies built to learn.

San Francisco 154

San Francisco Lean Metrics Design 154