Startup Professionals Musings
SEPTEMBER 28, 2012
When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.
YoungUpstarts
MAY 8, 2014
You can pour your heart and soul (and life savings) into a venture, do all your due diligence, toil 80- and 90-hour weeks, and just when you’re on the verge of a breakthrough, a dark horse competitor sweeps in and decimates your market share. Treating technology as a magic bullet. Or a key vendor declares bankruptcy.
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Startup Professionals Musings
MAY 27, 2013
Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Focus means starting with a problem that is painful, rather than a technology, and showing how you can solve that problem better than anyone else. Solve one problem really well.
Startup Professionals Musings
AUGUST 24, 2014
Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Focus means starting with a problem that is painful, rather than a technology, and showing how you can solve that problem better than anyone else. Solve one problem really well.
Startup Professionals Musings
JUNE 5, 2012
For instance, Dell and HP are strong competitors on notebook computers, but both offer Intel processors, rather than building their own to keep component costs down and broaden their application market through compatibility. Up-sell related products after the initial sale. Cross endorsement.
Startup Professionals Musings
MAY 4, 2011
For instance, Dell and HP are strong competitors on notebook computers, but both offer Intel processors, rather than building their own to keep component costs down and broaden their application market through compatibility. Up-sell related products after the initial sale. Cross endorsement.
Gust
AUGUST 17, 2014
Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Focus means starting with a problem that is painful, rather than a technology, and showing how you can solve that problem better than anyone else. Zappos logo via Flickr by Ben Spark.
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