Up and Running

OCTOBER 11, 2017

Everything it takes to sell that thing: marketing, distribution, delivering a service, and processing the sale. Disintermediation. Disintermediation is when you sidestep everyone in the supply chain and sell directly to consumers, allowing you to potentially lower costs to your customers and have a direct relationship them as well.

Business Model 137

Business Model Disintermediation Affiliate Advertising 137

Agile VC

JUNE 12, 2012

Swipely is focused on payment marketing, namely unifying loyalty programs and payments for main street merchants. It’s conceptually no different from the early days of Western Union’s original payments business when people “wired” money to one another at each end of a physical distribution network.

Mobile 250

Mobile Disintermediation SMS Government 250

VC Adventure

APRIL 11, 2011

Then Jason came up with the name “Adhesive&# which seemed to stick (that was bad, wasn’t it) and after a few months procrastinating I ended up writing up our thoughts on AdTech investing and posted them today over on the Foundry blog. Margin Dynamics.

Disintermediation 82

Disintermediation Advertising Portfolio Aggregator 82

VC Adventure

APRIL 11, 2011

Then Jason came up with the name “Adhesive” which seemed to stick (that was bad, wasn’t it) and after a few months procrastinating I ended up writing up our thoughts on AdTech investing and posted them today over on the Foundry blog. Margin Dynamics.

Disintermediation 48

Disintermediation Advertising Portfolio Aggregator 48