Distribution Down Round Marketing 
VC Cafe
OCTOBER 31, 2022
This is largely due to several major stock market crashes and global economic uncertainties. Many companies are now having to resort to tough measures in order to stay afloat, including layoffs, down rounds and tough terms from current investors. It’s an investors market. Funding crunch intensified in Q3 2022.
Steve Blank
NOVEMBER 2, 2009
In times when venture capital is hard to get, investors extract high costs for failure (down-rounds, cram downs , new management teams, shut down the company.) Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.)
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VC Cafe
JUNE 10, 2022
The market correction has come for series A and seed startups. For the past few week I’ve been sharing here the impact of the current downturn that started in the public markets on startups and venture capital. The market correction has come for Series A and seed startups (Source: Pitchbook ). How important are margins?
Lightspeed Venture Partners
OCTOBER 7, 2012
He had been at it for 6 months and had no sales or distribution lined up yet. Lori quickly pointed out some problems with the product; it will be hard to move down stairs and it doesn’t wheel easily. The cofounder was charismatic and persuasive and asking for $85k for 12% of the company. They were right to do so.
ReadWriteStart
JANUARY 13, 2024
Startups in the cybersecurity sector are facing a daunting market environment , contending with decreased valuations and increasing pressure to sell while competing for vital funding and collaborations. Additionally, these down rounds can decrease employee morale, as they may dilute shares or pay cuts, affecting the overall work environment.
Both Sides of the Table
MAY 30, 2018
VC firms see thousands of deals and have a refined sense of how the market is valuing deals because they get price signals across all of these deals. Many VCs will have a distribution curve where they’ll do a small number of early-stage deals (say $1.5–3 VCs hate “down rounds” and many don’t even like “flat rounds.”
VC Cafe
JANUARY 2, 2023
As growth investments (and valuations) go down, unicorns might struggle to survive, according to Globes. Israeli public tech companies saw market cap decline of 65% in 2022. Sector funding distribution according to Greenfield Partners. Down rounds, especially for growth stage companies, and bridge rounds galore.
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