Remove Distribution Remove Download Remove Founder Remove Metrics
article thumbnail

Critical Key Performance Indicators (KPIs) for Founders

Up and Running

However, as a founder of a small business or startup, you’re juggling many things. You need to use your time and resources productively by focusing on the right metrics so you can use data to help you implement improvements that matter. The first step is to formulate a KPI strategy by selecting the right metrics to track.

Founder 71
article thumbnail

How to Establish an Agency Content Strategy When Outbound Stops Working

ConversionXL

Interviewing them will provide you with their wants and needs from a messaging perspective and uncover topic ideas and distribution channels. For example, when building the first version of their product, the app development agency’s clients would download popular (and similar) apps to garner inspiration for their product roadmap.

Audience 127
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Impact of Community

Duct Tape Marketing

He is the co-founder of Boast.ai, where he leveraged the Community-Led Growth model to bootstrap the company. He is also the co-founder of Traction, a community empowering over 100k innovators through connections, content, and capital. He is the co-founder of Boast.ai It's as simple as that, and that is what metrics are to me.

article thumbnail

How to create a sustainable social media strategy for your startup

The Next Web

Metrics on keywords, follower profiles and competitors all help define your target listener. Initially, your staff (even if that’s just you and a co-founder) will be your greatest asset in locating and connecting with your audience. Startup Example: Zappos. Strategy Adopted: Leveraging Social Media Analytics.

article thumbnail

The Art of Customer Recovery: Transforming Negatives into Positives

Duct Tape Marketing

Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show? Duct Tape Transcript Email Download New Tab John Jantsch (00:08): Hello and welcome to another episode of the Duct Tape Marketing Podcast. He's the founder of Watermark Consulting and a noted authority on customer and employee experience.

article thumbnail

Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

Examples: Clearslide , Salespatron (I’m a co-founder) and Brainshark. And typical success metrics for them would look like: email open rate. number of downloads. cost per download. However, these metrics provide an incomplete story about how users actually perceive the content. conversion rate. Generate more leads.

B2B 48
article thumbnail

Marching through quicksand

Startup Lessons Learned

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.