Remove Distribution Remove IP Remove SEM
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The Direct-to-Consumer Checklist

Austin Startup

How will you take advantage of SEO and SEM? One thing worth considering is that your gross margins will tell you whether certain distribution channels are viable?—?for Have you thought about how potential IP theft would impact your business? What about appealing to a certain lifestyle category? These add up very quickly.

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Startup Business Model Considerations

SoCal CTO

Customer Acquisition – social media, SEO, SEM, etc Economies of Scale – not as big a barrier in web world Investment – little to none required to get started Pricing – free or freemium makes trial simple Distribution – syndication and APIs make partnering easier IP – in general the battle has been over users and less on IP many more (please comment (..)

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Lessons Learned: The lean startup

Startup Lessons Learned

So if entrepreneurs want to pioneer new ideas with a lean model, my advice is to use low cost alternatives to build differentiality that can be protected from institutions with far more money than ethics, creativity, or innovation-- other than skirting the loopholes in our justice system regarding protection of IP, and honing predatory tactics.

Lean 168
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Small Business and Startups: The Trends for 2014 (Pt II)

crowdSPRING Blog

For instance, Amazon has switched its strategy from their efforts of the last decade to avoid state sales taxes on purchases, to one of building regional, urban warehouses and distribution centers with the goal of getting consumers their stuff within hours of an order being placed.