The fundamental lesson of the forces governing scaling startups
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 4, 2017
“The future is inherently unpredictable,” insists the small company, spurred on by Lean and Agile mindsets. Usually it’s starvation — can’t get enough customers (distribution) to pay enough money for long enough (product/market fit). Indeed, blue-sky invention and execution are hard to predict.
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