Distribution, Liquidation Preference and Syndication

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Distribution

Liquidation Preference

Syndication

Cliff Notes S-1: Kayak ? AGILEVC

Agile VC

APRIL 17, 2011

Distribution revenue is CPC and CPA. . Historically more revenue came from distribution/lead-gen (57% in 2007), but this tipped in 2008 though appears to be steady from 2009 to 2010 at about 58% advertising and 42% distribution. Kayak generates both distribution (i.e. liquidation preference, 6% accumulated dividend (1).

Pre-Money Valuation

Pre-Money Valuation Liquidation Preference Dividend Common Stock

Not Building a Unicorn

Austin Startup

AUGUST 1, 2017

First, investors will sometimes be willing to take a higher valuation if it means getting a heavier liquidation preference. Should you accept a 3x liquidation preference with a $15MM valuation instead of a 1x preference at a $8MM valuation? If you’re confident you’ll get a huge exit, maybe.

Liquidation Preference

Liquidation Preference Common Stock Valuation Silicon Valley

StartUpRoar

Cliff Notes S-1: Kayak ? AGILEVC

Not Building a Unicorn

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