ConversionXL

DECEMBER 13, 2022

In technical terms, your period of “exploration” can be much longer, as you want to be damn sure that you don’t commit a Type I error (false positive). Technical analysis is an often-overlooked area. This can result in calling a result early due to “spotting a trend” (impossible). Technical stuff.

Analytics 127

Analytics Technical Review Software Review Framework 127

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Examples of free products include Open Source software, services like HubSpot’s Website Grader , free versions of a SaaS service that have limited, but still valuable, feature sets, etc.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Growth hacking is a term that emerged from the Silicon Valley tech community and the lean startup methodology. The results?

Framework 102

Framework Marketing Acquisition Retention 102

Startup Lessons Learned

SEPTEMBER 18, 2008

Lessons Learned by Eric Ries Thursday, September 18, 2008 How to get distribution advantage on the iPhone I have had the opportunity to meet a lot of iPhone-related companies lately. From a technical point of view, its amazing. All I see is a name, an icon, a price, the developers name, and a review star-rating.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

abovethecrowd.com

JULY 17, 2013

The next obvious transition was the rise of the browser in 1996, which transformed not only the software application market but also the print and media world. The distribution techniques are completely new. On the browser, SEO and SEM are paramount, but the equivalent tools on mobile are either non-existent or at best immature.

Mobile 96

Mobile SEM SEO Technical Review 96

Austin Startup

MARCH 26, 2019

I frequently see promising startups with a great product and strong initial economics hit a wall due to the piling up of problems relating to these questions, or what I like to call the ‘DTC death by a thousand cuts’. How will you take advantage of SEO and SEM? What about appealing to a certain lifestyle category?

Technical Review 49

Technical Review Software Review China Acquisition 49

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 31, 2011

If you’re Oracle with 47 product lines in 100 countries and 20 languages with distributed teams of tech writers is this the best tool? If you know the tech support guy is taking flack for a messy FAQ page, it’s “Organize your FAQ page in 15 minutes.” If you’re running a restaurant should use use it?

Customer 279

Customer Software Review SEM Technical Review 279

Duct Tape Marketing

NOVEMBER 15, 2023

Click on over and give us a review on iTunes, please! That can then be distributed through owned, earned, and paid, right? You get unlimited graphic designs, website, funnels, CRM, email automation, integrations, automations, really anything that requires you to log into software. Like, is there demand for this content?

Channel 65

Channel Acquisition Framework B2B 65

ConversionXL

DECEMBER 2, 2015

In technical terms, your period of ‘exploration’ can be much longer, as you want to be damned sure during your period of ‘exploitation’ that you didn’t reach a type I error (false positive). Technical Analysis. Technical analysis is an area often overlooked and highly underrated by optimizers. Technical Stuff.

Technical Review 48

Technical Review Analytics Framework Software Review 48