Remove Distribution Remove Silicon Valley Remove Viral
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). The number of channels grew with cable & satellite TV but we still have limitations that makes distributing content high. But distribution is now unlimited. Not so fast.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”. We both loved this company (and lamented the fact that we weren’t investors since they were founded in LA before relocating to Silicon Valley). Total raised: $29.5mm.

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Why Silicon Valley and Hollywood Don’t Get Each Other and Who Will Win the Future

Both Sides of the Table

Costs of product on YouTube content is literally 99% cheaper than traditional TV and; Distribution of content can now go viral and can predictably distributed via social networks. Over time if you produce compelling content you can package it up and repurpose it to distribute through other channels. Think about.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

AOL was controlled by one company and the Internet was distributed. They controlled distribution to the masses. The conventional wisdom at Fox’s headquarters is that MySpace had “made&# both YouTube & Photobucket by allowing them distribution. AOL was closed, the Internet was open. provides you.

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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

Sean Murphy on the first dozen enterprise customers - Gabriel Weinberg , September 8, 2010 I recently did a Traction Book interview with Sean Murphy who runs a boutique cutomer development firm in Silicon Valley. 5 great viral marketing campaigns (and what small businesses can learn from them!) Another important web 2.0

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Introduction to Growth Hacking for Startups

VC Cafe

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. Distribution Hacks.

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Seth Sternberg – Meebo

Both Sides of the Table

Stanford was also the right place because of nearby Silicon Valley. Meebo gained traction because there’s was viral component when users wanted to tell their friend. Mobile is another very important distribution place for the internet and Meebo is on the iPhone, Android, and BB. Series A round. For Meebo 1.3%