How to Create a Marketing Playbook for Consistent Campaigns
ConversionXL
JUNE 16, 2022
Top marketers are 414% more likely to report success when they document their strategy, according to CoSchedule’s 2022 Trend Report. A marketing playbook, in the traditional sense, is an internal document. Treat your playbook as a living document rather than something set in stone. A playbook does exactly this. Content creation.
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