YoungUpstarts

DECEMBER 28, 2015

According to the study, 3 out of 4 marketers in Asia use mostly inbound strategy, such as SEO, content creation, social media, and lead generation to drive ROI. You can download Hubspot’s latest State of Inbound Report here.

Asia 100

Asia Las Vegas Marketing Technical Review 100

ConversionXL

JUNE 20, 2019

Here’s an example for “how to tie shoelaces fast”: The basics of SEO (with some adjustments ) apply to YouTube videos as well, giving YouTube publishers a chance to drive more awareness on Google and within YouTube. The platform also hosts video using HTML5, which promises superfast download speed.

Hosting 127

Hosting Video Technical Review Software Review 127

Occam's Razor

DECEMBER 9, 2013

Focus your analysis on looking at dimensions that help you understand where your precious visitors are coming from, if you are doing any kind of inbound marketing (in the digital marketing ladder I recommend SEO in stage one) then what is getting more clicks and what is not. You can do it for Bing, email, AOL ads, social, even SEO!

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

OCTOBER 9, 2019

Content marketing in general—and video marketing in particular—needs strategic planning to work. For B2B marketing , the primary goal of content, video included, is often lead generation. Possibly gated, since the focus is lead generation. Choosing video types for lead generation.

Lead Generation 110

Lead Generation B2B Video Marketing 110

Duct Tape Marketing

NOVEMBER 7, 2018

These will affect more than just your Google advertising efforts, but also how you approach other marketing tactics, SEO, and content. One of the other significant changes small business marketers will see is that there is now an application you can download to your desktop: AdWords Editor. Google Ads on Your Desktop.

Small Business 78

Small Business Artificial Inteligence Technical Review Advertising 78

Duct Tape Marketing

JANUARY 25, 2016

What is Structured Data & Schema for Websites & SEO? For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. Schema is a topic that many in SEO service providers find to be complicated and difficult.

SEO 28

SEO Kansas City Software Review HTML 28

ConversionXL

NOVEMBER 10, 2021

What both do differently from typical content marketing pieces is speed up lead generation by directing prospects to a landing page to capture details. Here’s Proquo’s lead generation landing page: By doing this, they’re able to progress prospects through the funnel more quickly, reducing cost per acquisition.

Advertising 131

Advertising Cost Customer PR 131

Entrepreneurs-Journey.com by Yaro Starak

FEBRUARY 22, 2010

Going into this event I wasn’t exactly sure what the topic was, since Ed and his team dabble in all kinds of subjects, from niche sites, to SEO and website flipping. We’re still talking about title tags and incoming links as the most important SEO variables to focus on. Yaro Starak. Still Blogging.

Internet 79

Internet Marketing SEO Social Media 79

ConversionXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

ConversionXL

MARCH 31, 2021

For example, when building the first version of their product, the app development agency’s clients would download popular (and similar) apps to garner inspiration for their product roadmap. Organic traffic: Don’t forget about SEO. The more detailed you get, the more insight you have into how to craft your content strategy.

Audience 127

Audience Non-Compete Distribution Channel 127

ConversionXL

MARCH 4, 2016

Look at some typical B2B marketing KPIs: Number of leads generated. Cost per lead. Lead quality (Marketing Qualified Lead, Sales qualified lead). Blogs, SEO, Ads. Lead intelligence: Find out names and email IDs of target prospects. Lead generation. number of downloads.

B2B 48

B2B Sales Technical Review Software Review 48

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. What the sheet shows is that each customer is costing you $100 in just lead generation expense. For more on the topic of Viral Growth, refer to my blog post on that topic here.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

AUGUST 8, 2018

Our advocate went from managing one person to a dedicated team that included a data person, an SEO, an editor, and developers. the dollar value of a whitepaper download). “This exact scenario happened last year with an enterprise-level professional services company,” Drysdale continued. Source: Google Trends.

Marketing 106

Marketing Metrics Programming Leadership 106

Duct Tape Marketing

DECEMBER 6, 2023

More About Frank Cowell: Visit his Website Watch his Pitch Video Get Building Your Digital Utopia: How to Create Digital Brand Experiences That Systematically Accelerate Growth Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show? Click on over and give us a review on iTunes, please! This is Jon Jantsch.

Revenue 94

Revenue Campaign Audience Technical Review 94

Duct Tape Marketing

APRIL 17, 2024

Prior to starting MarketMuse in 2015, Jeff was a marketing consultant in Atlanta and led the Traffic, Search and Engagement team for seven years at TechTarget, a leader in B2B technology publishing and lead generation. Duct Tape Transcript Email Download New Tab Testimonial (00:00): I was like, I found it. I found it.

Artificial Inteligence 94

Artificial Inteligence ChatGPT Differentiation Technical Review 94

Duct Tape Marketing

MAY 1, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Nudge, hosted by Phil Agnew, and it's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Like this show? Click on over and give us a review on iTunes, please!

Marketing 96

Marketing ChatGPT Framework Technical Review 96

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). This is a good practice not only for SEO but also user experience. That’s an important distinction. Page headers.

B2B 73

B2B Design Matching Search 73

Duct Tape Marketing

MAY 30, 2024

“We see agencies that are really good at lead generation, for example, they can make that phone ring, but if they’re not good at managing the relationship with the customer, they’re going to leave.” So we see agencies that are really good, like lead generation for example. This is John Jantsch.

Mexico 91

Mexico Churn Rate San Diego Technical Review 91

Duct Tape Marketing

JUNE 16, 2020

In this episode of the Duct Tape Marketing Podcast , I interview David Walter, best-selling author of The Million Dollar Rebuttal and Stratospheric Lead Generation Secrets: Cold Calling is NOT a Numbers Game! David Walter is the Marketing Director at MSP SEO Factory, a company providing IT marketing to businesses in the United States.

United States 99

United States Lead Generation Social Media SEO 99

ConversionXL

NOVEMBER 3, 2016

In other words, you’ll answer questions like: Where in the buyer journey is the person that downloads [X] whitepaper? Do we get a higher lead value from those who fill out a form or those who contact sales? What types of micro-conversions produce the highest lead values? Account-Based Marketing. Image Source.

B2B 48

B2B Conversion B2C Sales Cycle 48

Duct Tape Marketing

MARCH 21, 2016

Ironically, the truth is exactly the opposite—writing a keyword-rich blog post optimized for internet search actually requires more technical skill (in terms of knowledge of SEO best practices) and more time than producing a good podcast episode. Just like a website, podcasts need a place on a server where the media files will live.

Technical Review 28

Technical Review Software Review Audio Jordan 28

ConversionXL

JANUARY 6, 2012

“Download Your Free Ebook Now to Begin Your Dating Training” Do people want to begin training or do they want to be able to woo women like Casanova? You’re offering to download a company presentation in PowerPoint format. I would definitely focus on online lead generation instead of getting a call.

Social Media 62

Social Media Video Email Stock 62

Duct Tape Marketing

MARCH 17, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Creative Elements hosted by Jay Klaus. And what the researchers, what the studies show is that optimally you have a roughly 50 50 balance and spend between brand and lead generation.

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

AUGUST 15, 2017

Leads generated. Note: What you’re about to learn assumes that 1) you have conversion goals set up to all your lead magnet landing pages and 2) your visitors can become subscribers from any of your blog posts, and they lead to those lead magnet landing pages. Download your reverse goal path data.

Marketing 126

Marketing Analytics Conversion SEO 126

YoungUpstarts

DECEMBER 3, 2019

You can also use this software to develop Android and iOS applications that can be downloaded online. One feature that you’ll especially love about Leadpages is its unlimited plans that allow you to collect as many leads as possible without charges. It has a fantastic builder to help you come up with great-looking blogs or websites.

Software 147

Software Sales Startup SMS 147

ConversionXL

MARCH 30, 2015

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. That’s an important distinction.

B2B 48

B2B Web Design B2C 48

Duct Tape Marketing

APRIL 24, 2012

Marketing podcast with Lee Odden (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen). Social media, search, TiVo, and little things like the “do not mail” list altered the practices of lead generations through broadcast marketing forever.

Social Media 73

Social Media Public Relations SEO Lead Generation 73

ConversionXL

AUGUST 15, 2017

Leads generated. Note: What you’re about to learn assumes that 1) you have conversion goals set up to all your lead magnet landing pages and 2) your visitors can become subscribers from any of your blog posts, and they lead to those lead magnet landing pages. Download your reverse goal path data.

Marketing 92

Marketing Analytics Conversion SEO 92

YoungUpstarts

SEPTEMBER 22, 2016

Drive your point home by inviting your fans to visit your actual website, where they can download this content. Give it an SEO-friendly title and description. Make the case as to why this free content is of tremendous value to your customers. Clearly State Your Call-To-Action. Create a Social Media Marketing Campaign.

Video 100

Video Marketing Social Media Campaign 100

Duct Tape Marketing

OCTOBER 9, 2024

Duct Tape Transcript Email Download New Tab John Jantsch (00:14): Hello and welcome to another episode of the Duct Tape Marketing Podcast. There are many, many SEO firms that are really trying to tackle that industry. I mean, there are SEO agencies that can get an A to C firm in most cities on page one. (03:47):

Campaign 78

Campaign SEO Cleveland Detroit 78

Duct Tape Marketing

MAY 4, 2016

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. In each of the channels below I’ve listed some of my favorite tools and then linked to article and resources where you can learn more about the topic in general. Lead Generation with Facebook Ads.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

Duct Tape Marketing

MARCH 6, 2018

Your call to action can be a number of things, including a request for more information, schedule a consultation, or download a free report. A content upgrade gives people the ability to download premium content in exchange for an email address or capturing a lead. Create a lead generation content plan.

Audience 78

Audience Lead Generation SEO Analytics 78

ConversionXL

MAY 27, 2022

Marketing teams capitalize on this fact with lead generation campaigns. More than half allocate most of their budget to securing leads. The problem with lead generation is that, as Brian Gleeson notes , “we’ve mislabeled user actions like forms-fills as ‘leads.’”. And they put a lot of stock in them.

Demand 95

Demand Management B2B Campaign 95

Duct Tape Marketing

SEPTEMBER 14, 2016

SEO for Growth written by John Jantsch read more at Duct Tape Marketing. The word growth carries a strategic element to this topic and as you’ll hear in this episode I think basic SEO practices must become a part of planning, messaging, editorial decision making and even to some degree the products and services offered by a business.

SEO 28

SEO Kansas City Kansas Cofounder 28

Duct Tape Marketing

JUNE 21, 2017

Below the complete system for turning content into leads. Build a lead generating content upgrade for each piece. That’s it – execute on this over the next six months, and you’ll start generating leads. Build a lead generating content upgrade for each piece.

Social Media 71

Social Media Lead Generation SEO Advertising 71

Duct Tape Marketing

SEPTEMBER 10, 2013

For example, we know that a marketer who downloads an ebook on SEO and Pinterest is likely seeking help “getting found” using social media. Consider the following: inbound marketing provides incredibly valuable insight into what a prospect is interested in learning more about or solving at their business.

Sales 74

Sales Social Media Marketing Media 74

Cracking the Code

OCTOBER 10, 2008

If you are interested in learning more about the Bessemer 10 Laws of SaaS, you can listen to the webminar we did earlier this week with Salesforce by clicking on the picture below: You can also download the full white paper on the SaaS section of the Bessemer website or browse quickly through the slides on slidehsare. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48