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Startup Professionals Musings
NOVEMBER 27, 2011
Blogs composed of video clips are called “vlogs.” Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Streaming video. Watching video has now surpassed text searching, with popular sites like YouTube , so you see more video ads – in banners, news lead-ins, and site placements.
Startup Professionals Musings
OCTOBER 30, 2010
Blogs composed of video clips are called “vlogs.” Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Streaming video. Watching video has now surpassed text searching, so you see more video ads – in banners, news lead-ins, and site placements. Pay per click (PPC).
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Up and Running
MARCH 3, 2021
Because pay-per-click advertising (PPC) needs to be an option you consider in order to reach your customers and stay competitive online. In this article, we will cover what exactly PPC marketing entails, why PPC marketing is a beneficial tool for small businesses, and some PPC basics and best practices to get you started.
Occam's Razor
DECEMBER 6, 2010
Not only will I tell you about them, I'll give you downloadable links so you can get going right away! You can use them as is, or, better still, you can download and adapt them to your unique business needs. Paid media (PPC, Display etc), Earned media(Social Media), and Free media (SEO, Referring Sites etc). celebrate.].
ConversionXL
FEBRUARY 3, 2022
When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Take Semrush, a suite of solutions for keyword research, PPC planning, competitive research , and content optimization. The results? Image source.
Occam's Razor
JUNE 4, 2012
In this post I want to share with you three insightful custom reports for effective paid search (PPC) analysis. These insightful reports are from the six I'd created for my latest video for the Market Motive Web Analytics Master Certification course. Checkout the detailed course description by clicking on the Curriculum tab.].
Occam's Razor
JANUARY 7, 2007
9: Don’t forget Flash, Flex, RIA, RSS, Videos etc. Redirects are nifty little things, they can direct traffic in a nice way in case links change or if your SEM / Ad / Whatever agency can track data or, in the good old days of web logs, you wanted to capture clicks where you send data off to other websites (domains).
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